Part time social media & content strategist

Responsibilities

• Develop and execute an organic social media strategy for the founder\'s personal brand and both business accounts.
• Create high-quality Instagram Reels, carousels, stories, captions, and other engaging educational content.
• Collaborate with the founder during approximately one weekly in-person filming and content planning session at our Westlake Village office.
• Transform clinical insights, educational resources, and appropriately authorized or de-identified client success stories into compelling content.
• Develop messaging that builds credibility, establishes authority, and encourages prospective clients to take the next step.
• Manage content calendars, video editing, scheduling, and publishing.
• Track performance beyond vanity metrics, including qualified inquiries, consultation bookings, and customer acquisition.
• Identify opportunities for podcast appearances, collaborations, and strategic partnerships.
• Continuously test content formats, messaging, and calls to action to improve results.

Requirements

• Demonstrated experience creating social media content that drives meaningful business results.
• A portfolio of high-quality content you\'ve personally created or managed.
• Excellent writing, storytelling, and short-form video editing skills.
• Experience developing content strategies for founder-led businesses, service-based brands, or personal brands.
• An understanding of how organic social media supports lead generation and customer acquisition.
• The ability to work independently, bring ideas, and take projects from concept to completion.
• Strong organizational skills, attention to detail, and an analytical mindset.

Preferred

• Women\'s health, fertility, functional medicine, or wellness marketing.
• GoHighLevel or similar CRM and marketing automation platforms.
• Email marketing, lead nurturing, and conversion funnels.
• Meta Ads, paid social strategy, or retargeting campaigns.
• Podcast outreach, PR

Benefits

• Flexible schedule