Part time marketing/advertising for Pilates/Yoga Studio

USA (Remote)

$27/hr – $35/hrEntry LevelPart time

Posted 3 months ago

Job Summary

Own a multi-channel wellness marketing program from content to campaigns that drive studio signups and event attendance, with data-driven optimization across social, email, and SEO.

  • Channel ownership: run social ads, email flows, and on-site content to boost member acquisition.
  • Data-driven optimization: analyze Google Analytics and ads metrics to improve campaign performance and ROI.

Job Description

Responsibilities

  • Develop and execute multi-channel marketing campaigns across social media platforms, email marketing, and print advertising to promote studio classes, workshops, and special events
  • Manage social media advertising campaigns on Facebook, Instagram, and other relevant platforms to increase brand awareness and drive membership sign-ups
  • Optimize website content using SEO best practices and manage content updates on WordPress or similar platforms to enhance online visibility
  • Analyze web analytics reports with tools like Google Analytics to measure campaign performance, identify trends, and inform data-driven decision making
  • Coordinate with external vendors for advertising sales opportunities and collaborate with internal teams on product management and promotional strategies
  • Implement marketing automation tools to streamline communication workflows, nurture leads, and improve customer engagement
  • Create compelling content including copywriting for ads, blogs, newsletters, and promotional materials that resonate with target audiences

Requirements

  • Proven experience in digital marketing, social media marketing, content marketing, or related fields with a focus on health or wellness industries preferred
  • Strong knowledge of SEO techniques, Google Analytics, Google AdWords (now Google Ads), Facebook Advertising, and email marketing platforms
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for creating engaging visual content
  • Familiarity with web management tools such as WordPress and basic HTML skills for website updates
  • Experience managing marketing projects from conception to execution within a budget framework
  • Ability to analyze data from web analytics tools to optimize campaigns effectively
  • Excellent copywriting skills with an eye for detail and brand consistency
  • Strong organizational skills with the ability to manage multiple campaigns simultaneously in a fast-paced environment
  • Knowledge of B2B marketing strategies and demand generation techniques is a plus

Preferred

  • Focus on health or wellness industries preferred

Benefits

  • Flexible schedule

Salaries

Posted range

$27/hr – $35/hr

Taken straight from the job posting.