Part-Time Aesthetics Marketing Assistant

Responsibilities

• Develop, create, and schedule engaging social media content across platforms, including Instagram, Facebook, Youtube and TikTok.
• Assist with developing and executing marketing strategies tailored to the aesthetics industry.
• Create visually appealing social media posts, promotional graphics, and marketing materials that align with our brand.
• Manage and optimize paid advertising campaigns through Meta Ads (Facebook and Instagram) and Google Ads.
• Monitor advertising performance, track campaign results, and identify opportunities for improvement.
• Assist with CRM management, including lead tracking, marketing automations, email campaigns, and follow-up workflows.
• Support promotional campaigns, seasonal specials, and new service launches.
• Collaborate with our internal team to ensure marketing initiatives align with business goals.
• Maintain an organized marketing calendar to ensure content and campaigns are executed consistently and on schedule.
• Stay informed about aesthetic industry trends, services, and digital marketing best practices.

Requirements

• Prior aesthetics marketing experience is required. Candidates must have previous hands-on marketing experience within the aesthetics industry and be familiar with aesthetic services and treatments.
• Proven experience managing business social media accounts and creating engaging, professional content.
• Hands-on experience with Meta Ads Manager and Google Ads, including campaign creation, management, and optimization.
• Experience working with CRM platforms, including lead management, marketing campaigns, and automation workflows.
• Strong understanding of social media marketing strategies, audience engagement, and lead generation.
• Excellent organizational skills, attention to detail, and time management abilities.
• Ability to work independently, take initiative, and manage multiple projects while collaborating with a team.
• Strong written communication skills and the ability to create compelling marketing content.
• Ability to provide a portfolio or examples of previous aesthetics marketing work, including social media content, campaigns, or other relevant marketing materials.

Preferred

• Experience with GoHighLevel or similar CRM platforms.
• Familiarity with Canva or other graphic design tools.
• Experience developing marketing strategies focused on patient acquisition and lead conversion.
• Knowledge of current social media trends and content strategies within the aesthetics industry.

Benefits

• Flexible schedule