Responsibilities

• Manage a portfolio of paid social accounts on Meta, and all other applicable social media platforms.
• Oversee day-to-day operations of team members, keeping an eye out for any issues or areas of improvement within a given role or for a given team member, as well as who is excelling and going above and beyond.
• Support the Integrated Media VP in ensuring that issues, as well as successes are being communicated to the proper team members in a timely fashion.
• Assist the Paid Social Director with developing and implementing larger initiatives within the team, from working with other channels to guide client strategy and recommendations, to resource planning and hiring.
• Train new hires and current team members as needed
• Participate in onboarding and overseeing full training process for new team members; this includes recognizing where there is a need for training based on team questions, issues, opportunities, etc. and seeing the training through
• Serve as the liaison between departments when needed, to help team members overcome problems or issues
• Communicate department updates, bandwidth, issues, and opportunities to the Integrated Media VP and Social Director.
• Assist in developing social training materials on best practices and new products/strategy as it evolves.

Requirements

• 3+ years of experience managing social media ad campaigns and working directly in Facebook Business Manager.
• 1+ years of experience managing two or more direct reports.
• Automotive background preferred but not required

Preferred

• Preferred experience working with product catalogs and pixels within Meta Business Manager
• Well versed with paid social platforms (Meta, Tiktok, LinkedIn, etc.)
• Understanding of basic Google Analytics functionality and reporting.
• General knowledge of other digital advertising channels such as SEO, SEM or Video/Display.
• Ability to coach and motivate team members.