Responsibilities

• - Lead the development and execution of paid social media campaigns on Facebook and Instagram
• - Manage the day-to-day operations of assigned accounts and ensure client expectations are met
• - Stay up to date with the latest trends and best practices in social media advertising
• - Collaborate with other team members to develop effective campaigns and strategies
• - Monitor campaign performance and make necessary adjustments to optimize performance and achieve KPIs
• - Analyze data and prepare reports to communicate campaign performance to clients as well as make recommendations for optimizations
• - Develop and maintain relationships with clients and internal points of contact for paid social media

Requirements

• - At least 5 years of experience in the tactical execution of paid social media programs in an advertising and marketing agency environment
• - Strong expertise in Facebook and Instagram paid social media advertising
• - Familiarity with paid social media channels such as Snapchat, LinkedIn, TikTok, Twitter, and other emerging platforms
• - Familiarity with AI tools
• - Ability to develop effective social media campaigns that deliver against client goals and KPIs
• - Strong analytical skills and ability to analyze data to optimize campaign performance
• - Excellent communication and interpersonal skills
• - Ability to work independently and in a team environment
• - Bachelor’s degree in Marketing, Advertising, Communications, or a related field

Benefits

• - 401(k)
• - Medical Insurance
• - Dental Insurance
• - Vision Insurance
• - Health savings account
• - Life Insurance
• - PTO
• - Parental Leave
• - Referral Program
• - MetLife Law