Paid Social Manager

California, MO (Remote)

$115K/yr – $135K/yrManager5+ years expFull time

Posted 12 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own end-to-end paid media across Meta and TikTok, driving ROAS and CPA targets while coordinating creative, influencer, and budget planning workflows.

Own strategy and budget management for Meta and TikTok Ads
Lead TikTok Shop and creator commerce initiatives with performance feedback loops
Align paid media insights with creative testing and cross-functional teams

Job Description

Responsibilities

Own Meta and TikTok Ads media buying end-to-end: strategy, audience architecture, bidding, creative testing, campaign structure
Manage Google Ads as a secondary channel including search and shopping campaigns
Lead TikTok Shop and creator commerce strategies
Develop insight-led creative briefs and build structured feedback loops between paid performance data and creative output
Drive whitelisting and boosting with the influencer team
Own budget forecasting and reporting across all channels
Manage a multi-million dollar annual paid media budget with a daily focus on CPA and ROAS

Requirements

5+ years paid media experience with strong track record on Meta and TikTok Ads for a DTC or beauty brand
Hands-on expertise in Meta Ads Manager and TikTok Ads (you build and troubleshoot yourself, no agency reliance )
Working knowledge of Google Ads including search and shopping
Deep understanding of the beauty consumer and how she discovers and buys
Proven ability to build media budgets and hold CPA and ROAS at scale
Strong analytical, presentation, and cross-functional collaboration skills

Preferred

beauty/skincare/haircare/wellness category experience, TikTok Shop and creator commerce, influencer whitelisting, multi-brand portfolio work, Meta Blueprint or Google Ads certification

Chameleon Collective

We Blend In. You Stand OutWe are a dynamic team of high-performing independent thinkers, each a veteran in specific verticals of expertise. We bring knowledge to drive meaningful transformations across our five expertise pillars - Branding, Marketing, Experience, Commerce, and Sales. Our core mission is clear: To Transform Business. We exist to create lasting transformations grounded in excellence and exceptional talent. Our holistic approach transcends traditional norms, as transformation is not just a buzzword but ingrained in our DNA, from our name and mascot to our daily work.At the heart of our transformative mantra are three cornerstones: Lead, Deliver, and Recruit. We infuse your organization with visionary leadership, equip you with unparalleled expertise, and fortify your ranks with transformative talent, ensuring that change isn't fleeting—it's foundational.Join our transformational journey at www.chameleon.co.

Founded in 2015

Fort Lauderdale, Florida, USA

178 employees (92 in marketing)

chameleoncollective.com