Associate Director, Paid Search & Feed Strategy
Starcom
Plano, TX (Remote)
$97K/yr - $140K/yrAgencyFull-timeSenior level5+ years exp.
1 day ago
Paid Search Strategist
Tulsa, OK (Hybrid)
$40K/yr – $49K/yrMid Level1+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive paid search execution and optimization across Google Ads for multiple clients, owning strategy, setup, and ongoing improvement.
- Own and manage Google Ads campaigns, including setup, tracking, and launch.
- Must-have: 1+ years of experience managing paid search campaigns with Google Ads.
- Standout: Coordinates across internal teams and clients to align paid and SEO efforts for better results.
Job Description
Responsibilities
- Execute paid search campaigns from strategy through launch and optimization
- Work closely with the Digital Director to develop tailored strategies based on client goals and industries
- Build and structure campaigns across Google Ads, including Performance Max and Local Service Ads
- Manage and optimize campaigns to improve performance, efficiency, and lead quality
- Monitor search terms, user intent, and keyword performance to refine targeting
- Conduct competitive research to identify opportunities and positioning strategies
- Write clear, compelling ad copy aligned with search intent
- Track and report on KPIs, providing insights and recommendations
- Think through the full customer journey and identify opportunities to improve conversion rates
- Bring forward insights and recommendations, and confidently challenge ideas when there is a better path to performance
Requirements
- 1+ years of experience managing paid search campaigns
- Proven experience with Google Ads
- Experience working with lead generation campaigns
- Working knowledge of Google Analytics and Google Tag Manager
- Experience collaborating with SEO teams or understanding of how paid and organic efforts align
Preferred
- Experience with Local Services Ads and Vehicle Listing Ads strongly preferred
- Landing page optimization experience preferred
iNHOUSE Advertising
Inhouse Advertising is a full-service Tulsa-based advertising agency. We believe simple ideas have the power to resonate, motivate and leave an unforgettable impression on your audience. It's about delivering a message that strikes a chord with your audience. Whether it’s a branding assignment, integrated campaign, a digital strategy, or a direct marketing effort, we’ll take on any challenge to prove we’ve got the talent, fire and desire to be your marketing partner. Celebrating our client's successes every day for over 20 years!We would love to partner with your business!
Headcount Trend
Current headcount: ~25
Marketing Team
Marketing Team Size
11 (46% of company)
