Paid Search Consultant

USA (Remote)

Salary Not AvailableMid Level4+ years expContract

Posted 2 months ago

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Job Summary

Own the paid search discipline for a growing B2B SaaS/leads practice, from agency setup and onboarding to end-to-end Google Ads and Microsoft Ads programs that tie spend to pipeline and ARR.

  • Build and optimize the attribution stack to connect paid search activity with pipeline impact.
  • Collaborate with SEO, GEO, and content teams to sharpen keyword inputs and SERP intelligence for paid search.

Job Description

Responsibilities

  • Set up Omniscient Digital's Google Ads MCC and Microsoft Ads agency account and define access policy
  • Define and implement client onboarding and offboarding procedures
  • Work with our Financial Controller to establish billing and invoicing flow
  • Implement QA, escalation, and risk procedures
  • Google Ads direct vs. SA360
  • Tooling for budget management, reporting, and QA
  • Conversion tracking and attribution stack
  • End-to-end paid search strategy on Google Ads (Search, Performance Max, YouTube, Display) and Microsoft Ads/Bing for B2B clients
  • Build, launch, and optimize full-funnel paid search programs tied to pipeline and revenue goals, not just leads and CPL
  • Manage client budgets ranging from $10K to $100K+ per month

Requirements

  • 4-6+ years of hands-on paid media experience, with at least 2 years in a B2B SaaS or B2B lead gen context
  • 2+ years in an agency setting, working directly with clients and managing multiple client accounts simultaneously
  • Experience building a paid search function from scratch at an agency
  • Deep proficiency in Google Ads (Search, Performance Max, YouTube, Display) and Microsoft Ads/Bing
  • Proven experience managing $10K to $100K+ monthly paid search budgets with direct accountability for performance
  • Strong command of campaign architecture, bid strategies, audience targeting, conversion tracking, and attribution
  • Experience with full-funnel B2B marketing: demand gen, lead gen, ABM, and pipeline acceleration via paid search
  • Daily use of AI tools (ChatGPT, Claude, Gemini) for campaign optimization, ad copy generation, workflow automation, etc.
  • Self-directed operator who thrives with autonomy and minimal hand-holding
Omniscient logo

Omniscient

Omniscient Digital partners with ambitious B2B brands to drive attributable growth and revenue through SEO, GEO, and content. We believe SEO and content should drive business outcomes, not just vanity metrics. We build organic growth programs targeting meaningful KPIs like qualified leads, pipeline and revenue in addition to traffic and channel saturation.We believe in filtering the noise to move the needle. There are unlimited things you can do, but time and resources are finite. We leverage data, strategic alignment, and cross-functional expertise to prioritize the small percentage of actions that have the largest impact on your revenue. We commit to learning and iterating, indexing on your unique and hard-to-fake competitive advantages.Together, we deliver. All too often, Google Drives are graveyards of beautifully designed slide decks, comprehensive “audits,” and article drafts. Instead of acting as a task factory or assembly line, we integrate ourselves into your team and operate as an extension. Expect a sparring partner and strategic voice keeping each other accountable to your organic growth goals.Brands like SAP, TikTok, Jasper, Loom, HotJar, BetterUp, Adobe, and Order have partnered with us to drive organic growth.

Founded in 2019
Austin, Texas, USA
53 employees (37 in marketing)

Traffic Signals

Monthly Visitors
51.6K
Traffic Source Mix
Search
46.6%
Direct
40.3%
Referral
9.2%
Social
2.5%
Paid
1%

Headcount Trend

Current headcount: ~56

Marketing Team

Marketing Team Size
37 (70% of company)