Responsibilities

• Develop and implement paid media strategies across all 140+ locations.
• Identify growth opportunities across underperforming locations and markets.
• Build, launch, and manage campaigns in Google Ads, Microsoft Ads, Meta, and more.
• Execute keyword research, bidding strategies, and audience targeting.
• Continuously optimize campaigns to improve metrics including CPL, conversion rates, and ROAS.
• Conduct A/B testing across ads, landing pages, and campaign structures.
• Track and analyze performance across the portfolio; utilize dashboards and reporting systems to measure success.
• Align campaigns with promotions, pricing, and occupancy goals.
• Maintain account structure and naming conventions.
• Stay current on PPC trends, tolls, and platform updates.

Requirements

• Bachelor’s degree in marketing or related field, and 5+ years of hands-on experience managing paid media campaigns, with a strong focus on PPC and paid search in a multi-location environment. Experience in self-storage, real estate or property management a plus.
• Expertise in Google Ads, including Search, Display and Performance Max, Microsoft and Meta Ads.
• Strong understanding of conversion tracking, analytics, and attribution.
• Ability to work at both strategic and tactical levels – a hands-on, team player.
• Possess a data-driven mindset with the ability to analyze performance and translate insights into actionable optimizations.
• Can “think outside the box”, with the ability to thrive in a high-pressure/time-sensitive environment and adapt to shifts in priorities.

Preferred

• Experience in self-storage, real estate or property management a plus.

Benefits

• Competitive salary
• Annual bonus eligibility
• Paid Time Off
• Medical, dental, vision insurance
• Flexible spending account
• 401k with generous company match