Paid Search Manager (B2B)

USA (Remote)

$74K/yr – $90K/yrSenior Level3+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize paid search programs for B2B clients across Google Ads and Microsoft Ads, collaborating with cross-functional teams to drive measurable performance and insights.

  • Lead campaign planning and optimization across search platforms
  • Analyze GA4 data and provide data-driven recommendations to internal stakeholders and clients
  • Coordinate with cross-functional teams in a fast-paced agency environment

Job Description

Requirements

  • 1.5-3 years of experience managing paid search campaigns within an agency environment
  • Experience supporting B2B paid search programs across enterprise or mid-market clients preferred
  • Experience managing campaigns across Google Ads and Microsoft Ads; familiarity with Search Ads 360 (SA360) is a plus
  • Working knowledge of campaign structure, audience targeting, bidding strategies, automation, and conversion optimization
  • Strong analytical skills with experience using GA4 and reporting platforms to evaluate performance and identify optimization opportunities
  • Experience interpreting campaign data and communicating recommendations to internal stakeholders and clients
  • Strong verbal and written communication skills with experience participating in client-facing conversations
  • Excellent organizational skills with the ability to manage multiple priorities across several client accounts
  • Ability to collaborate effectively within cross-functional teams in a fast-paced agency environment
  • Working knowledge of Google Workspace and Microsoft Excel, including pivot tables and XLOOKUP/VLOOKUP

Preferred

  • Experience supporting SaaS, fintech, adtech, and other B2B technology organizations preferred
  • Experience working with Salesforce, HubSpot, or other CRM integrations for lead generation measurement
  • Experience managing offline conversion tracking and lead quality optimization
  • Familiarity with first-party audience strategies, CRM integrations, and advanced attribution methodologies
  • Experience leveraging AI-powered tools and automation to improve campaign efficiency and performance

Benefits

  • Remote-first culture
  • Unlimited PTO
  • Extended Holiday break (Winter)
  • Flexible schedules
  • Work from anywhere options*
  • 100% paid parental leave
  • 401(k) matching
  • Medical, Dental, Vision, Life, Pet Insurance
  • Sponsored life insurance
  • Short Term Disability insurance and additional voluntary insurance
Wpromote logo

Wpromote

Wpromote is a top independent marketing agency that challenges convention to accelerate growth for brands. We believe every client, including legacy enterprise brands like Whirlpool, category leaders like Spanx, and fast-growing DTCs like Vuori, can maximize the business impact of media with the right outcomes-driven partner. Our holistic total commerce approach drives transformative results for retail brands across channels and purchase points, powered by our Challenger culture, deep business intelligence, and predictive Polaris platform. To stay ahead of the rapid evolution of commerce and consumer behavior, we put data-driven testing and experimentation at the heart of our organization and delivery model so our clients can outsmart instead of outspend the competition and move fast to capitalize on opportunities in an ever-changing media ecosystem

Founded in 2001
El Segundo, CA, US
694 employees (281 in marketing)

Traffic Signals

Monthly Visitors
584.9M
Monthly Google Ads Budget
$8.1K
Traffic Source Mix
Search
17.6%
Direct
57.3%
Referral
14.1%
Social
10.3%
Paid
0.7%

Headcount Trend

Current headcount: ~684

Marketing Team

Marketing Team Size
269 (39% of company)
Median Career Experience
11 years
Median Tenure
5.7 years
Marketing Roles Posted (Last 30 Days)
12

Recent News