Own and drive multi-channel paid media programs for multiple clients, from brief to launch, optimization, and reporting, with a focus on measurable outcomes, data-driven optimization, and cross-channel coordination.

• Own comprehensive paid media strategy and end-to-end campaign management across multiple clients.
• Set up and manage campaigns across Google Ads, Performance Max, Microsoft/Bing, Meta, Programmatic, LinkedIn, Pinterest, Twitter/X, Reddit.
• Ensure campaigns have measurable, trackable goals before launch.
• Manage daily, monthly, and lifetime budgets with accuracy.
• Execute ongoing optimizations based on performance data and client goals.
• Monitor account metrics: conversion rates, bid performance, impression share, quality score, budget pacing.
• Compile monthly performance reports and quarterly business reviews.
• Track and communicate key takeaways, trends, and opportunities to clients and teams.
• Research market trends, benchmarks, and competitive landscape to inform strategy.
• Ensure GA and GTM tracking in place (GA certification a plus).