Paid Media Manager, Hybrid

Responsibilities

• Lead the planning, launch, optimization, and reporting of paid media campaigns across Search, Social, and Programmatic channels.
• Develop sophisticated campaign strategies, audience targeting, bidding approaches, and measurement frameworks.
• Oversee campaign pacing, budget allocation, and performance to ensure client goals are achieved.
• Manage complex campaign builds while maintaining exceptional quality and attention to detail.
• Serve as a trusted digital marketing advisor to clients by translating campaign performance into strategic recommendations.
• Present campaign insights, reporting, and optimization strategies during client meetings.
• Develop detailed performance analyses, competitor research, and actionable recommendations.
• Partner with Account Directors to support integrated media planning and long-term client success.
• Mentor, coach, and support Paid Media Executives and junior team members.
• Share best practices, technical expertise, and platform knowledge across the Digital team.

Requirements

• Bachelor's degree preferred or equivalent professional experience.
• 4-6+ years of experience managing paid digital media campaigns in an agency or similar client-facing environment.
• Demonstrated experience managing campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other major paid media platforms.
• Strong knowledge of Google Analytics, Google Tag Manager, campaign tracking, and performance reporting.
• Experience presenting campaign strategy and results to clients and senior stakeholders.
• Excellent analytical, organizational, and problem-solving skills.
• Strong written and verbal communication skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.

Preferred

• Experience leading or mentoring digital marketing team members.
• Experience managing six-figure digital advertising budgets across multiple client accounts.
• Deep understanding of paid Search, Paid Social, Programmatic, audience targeting, and attribution.

Benefits

• Medical, dental, and vision insurance plans; dependents and domestic partners eligible
• 20+ days of PTO annually, in addition to paid firm and floating holidays
• Daytime leave policy for community service and flextime for fitness activities (up to 10 hours per month each)
• 401(k) retirement savings plan with annual discretionary company matching contribution
• Health savings account, healthcare and dependent care flexible spending account, and pre-tax commuter plans
• Employee assistance program with counseling services and resources available to all employees and immediate family
• Wellness programs including gym discounts, incentives to promote healthy living, and family access to the leading app for sleep, meditation, and relaxation
• Fertility treatment coverage and adoption or surrogacy assistance
• Paid parental leave with phase back to work program for birthing and non-birthing parents
• Access to milk shipping service to support nursing employees during business travel