Paid Media Associate

New York City, NY (On-site)

$53K/yr – $70K/yrMid Level1+ years expFull time

Posted 3 days ago

Job Summary

Own and optimize paid media operations and campaign trafficking, coordinating across platforms and pulling performance data to drive improvements.

  • Lead cross‑platform campaign trafficking and performance reporting.
  • Translate data into insights to improve audience quality and efficiency.
  • Collaborate with partners to resolve issues and optimize spend while meeting deadlines.

Job Description

Requirements

  • 1–3 years of experience in paid media, digital marketing, media operations, campaign trafficking or a related role.
  • Hands-on experience with at least one major paid media platform, such as Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, TikTok Ads Manager or a programmatic platform.
  • Working knowledge of paid media fundamentals, including campaign structure, targeting, bidding, pacing, budget management, placements and conversion tracking.
  • Experience pulling, organizing and interpreting campaign performance data.
  • Strong Excel or Google Sheets skills, including the ability to work with reporting templates, filters, pivot tables and basic formulas.
  • Strong attention to detail and a disciplined approach to QA, naming conventions, documentation and deadlines.
  • Ability to manage multiple campaigns and priorities in a fast-moving environment.
  • Clear written and verbal communication skills, with the ability to explain campaign status and performance in a concise way.
  • A collaborative, proactive and solutions-oriented approach.

Preferred

  • Experience supporting paid media for ecommerce, lead generation, ticketing, hospitality, sports, entertainment or events.
  • Experience with paid media for ecommerce, lead generation, ticketing, hospitality, sports, entertainment or events.
  • Experience with paid social, paid search, display, video, programmatic or LinkedIn campaigns.
  • Familiarity with Google Analytics 4, Google Tag Manager, Looker Studio, Omni, QuickSight or similar reporting and analytics tools.
  • Familiarity with UTM conventions, pixels, conversion APIs, CRM audiences, remarketing and first-party audience activation.
  • Experience working with a media agency or external platform partners.
  • Interest in using campaign data to improve audience quality, conversion rates, cost efficiency and revenue outcomes.

Benefits

  • health care, retirement, vacation and other paid time off, and additional offerings.
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TKO

TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.

Founded in 2023
2.1K employees (319 in marketing)

Salaries

Posted range

$53K/yr – $70K/yr

Taken straight from the job posting.

See all TKO salaries

Funding

Total Funding
$1.1B
Last Raise
$412M
Post IPO Secondary, 2 years ago

Funding History

  • Mar 2024
    Post IPO Secondary • $412M
  • Nov 2023
    Post IPO Secondary • $670.3M

Traffic Signals

Monthly Visitors
62.9K
Traffic Source Mix
Search
45.8%
Direct
42.6%
Referral
8.2%
Social
2%
Paid
1.1%

Headcount Trend

Current headcount: ~2.1K

Recent News

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Paid Media Associate

TKO · New York City, NY · On-site