Responsibilities

• Paid Media Strategy & Management (40%) - Launch and optimize campaigns across Google, Meta, YouTube, TikTok, and more
• Paid Media Strategy & Management (40%) - Manage budgets, pacing, and bidding strategies to hit KPIs
• Paid Media Strategy & Management (40%) - Scale winning campaigns and shut down underperformers quickly
• Paid Media Strategy & Management (40%) - Maintain meticulous tracking and performance reporting
• Paid Media Strategy & Management (40%) - Stay ahead of trends and platform updates
• Direct Response Copy & Creative (40%) - Write high-converting ad copy that grabs, hooks, and sells
• Direct Response Copy & Creative (40%) - Collaborate with design/video to create compelling creative assets
• Direct Response Copy & Creative (40%) - Conduct audience and competitor research to inform ad angles
• Direct Response Copy & Creative (40%) - Develop briefs, test hooks, and continuously iterate messaging
• Direct Response Copy & Creative (40%) - Push boundaries on creative while staying ROI-focused

Requirements

• 3+ years of hands-on paid media experience (direct response focus)
• Proven results managing $60K+/month in ad spend
• The ability to write irresistible, scroll-stopping copy
• Deep knowledge of Google Ads, Meta Ads Manager, and TikTok Ads
• Sharp analytical skills—you know how to read a dashboard and take action
• A creative-meets-technical brain that thrives in a fast-paced team
• An obsession with testing, optimizing, and scaling

Preferred

• Experience in EdTech, SaaS, or a high-growth startup
• Agency background managing multiple client accounts
• Familiarity with ClickFunnels, WebinarJam, or HubSpot
• Passion for books, learning, and personal development

Benefits

• Health Benefits: Medical, dental, and vision coverage
• Time Off: Paid Time Off (PTO) + paid holidays
• Monthly Self-Care Stipend: Because your well-being matters
• Growth-Minded Culture: Work with a team that invests in your personal and professional development