Organic Social Media Strategist at SeatGeek | New York City, NY | $80K/yr – $116K/yr

SeatGeek

Organic Social Media Strategist

New York City, NY (Remote)

$80K/yr – $116K/yrMid Level4+ years expFull time

Posted 6 weeks ago

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Job Summary

Own SeatGeek's organic social engine from strategy to real-time execution, focused on culture-driven content, platform-native storytelling, and measurable impact on engagement and brand lift across multiple channels.

Own organic social: strategy, calendar, and cross-platform publishing for Instagram, TikTok, X, and emerging spaces.
Content engine: produce platform-native content tied to live events and culture, with real-time trend responsiveness and community engagement.
Measurement and advocacy: track reach, engagement, follower growth, share of voice, and translate data into content decisions that move business metrics.

Job Description

Responsibilities

Own and manage SeatGeek's organic social channels end-to-end — including strategy, content creation, scheduling, and publishing across Instagram, TikTok, X, and any emerging platforms worth owning
Develop and execute a cohesive organic social strategy aligned with brand and business goals — defining channel-specific approaches, content pillars, posting cadence, and audience growth tactics that compound over time
Ideate and produce culturally relevant, platform-native content that taps into live events, sports, concerts, and entertainment moments — turning what's happening in culture into content that drives engagement, shares, and brand love
Stay ahead of trends, conversations, and activity in real time — identifying opportunities for timely reactive content, cultural hijacks, and community engagement that keep SeatGeek part of the conversation
Shoot, edit, and produce short-form video content using self-shot footage, UGC, or provided assets — with a strong eye for storytelling, pacing, hooks, and platform-native formats that stop the scroll
Track, analyze, and report on performance metrics — including reach, engagement, follower growth, and share of voice — and use those insights to continuously optimize content strategy and make a clear case for the channel's impact on the business
Own community engagement — responding to comments, DMs, and mentions with a voice that feels human, on-brand, and genuinely fun; turning fans into advocates and everyday interactions into brand moments
Collaborate cross-functionally with marketing, partnerships, PR, and creative, and to support campaigns, product launches, and tentpole moments — while keeping the organic social voice consistent and authentic
Build and manage the content calendar — balancing planned campaigns, evergreen content, and real-time opportunities across multiple platforms without dropping the ball on any of them
Serve as the internal expert and evangelist for organic social — bringing platform insights, algorithm changes, and emerging format recommendations to the broader team and helping educate stakeholders on what moves the needle and why

SeatGeek

Help the world experience more live.SeatGeek was built in 2009 as the only mobile ticketing marketplace created with fan experience top of mind. We’re transforming the way fans buy and sell their tickets to their favorite live events across sports, music, and theater.While we humbly believe we have the best consumer technology on the market, our mission goes beyond that – by bringing a technology-first approach to an entire industry sorely in need of a better solution, we aim to be a force for good in live entertainment.SeatGeek’s acquisition of TopTix marks our entrance into the primary market. From then on, we began providing the premier primary ticketing solution on the market, a perfect complement to our best-in-class consumer tech. Now our mission goes beyond the fan experience and brings power, control, and flexibility to rightsholders - reinventing live entertainment for the modern, mobile era. Looking to join us at SeatGeek? Apply through LinkedIn or our Jobs Page via our website. If you are contacted about a job at SeatGeek, please verify by reviewing the sender’s email (ex. bobsmith@seatgeek.com).

Founded in 2009

New York, New York, USA

781 employees (77 in marketing)

seatgeek.com/jobs