Responsibilities

• Own SEO & Organic Growth: You’ll own Hallow’s organic search efforts end-to-end from keyword research and technical SEO to writing, optimizing, publishing, linking, and measuring performance. You’ll identify our biggest opportunities and go after them yourself, pulling in cross-functional support where you need it.
• Build for the Future of Search: You’ll help us figure out how Hallow reaches folks across AI search. You’ll experiment with GEO / AEO strategies, understand how Hallow is showing up in AI answers, and find new ways to increase our visibility and authority.
• Find Stories in the Data: Some of our best organic opportunities come from finding a story nobody else has told yet. You’ll dig into data to uncover trends around prayer, faith, culture, and the Church and turn those insights into stories journalists and people want to read and share.
• Create Great Content: You'll write a lot - evergreen SEO pages, press releases, journalist pitches, landing pages, and other marketing materials. You'll independently take each piece from a blank page to published.
• Optimize & Experiment: You’ll constantly test new ideas. New article formats. New search strategies. New conversion opportunities. New PR angles. New ways to show up in AI search. You’ll measure what works, double down quickly, and move on when something doesn’t.
• Work Across the Team: You’ll work closely with Marketing, Content, Design, Product, and Data to make sure our organic growth and communications efforts support Hallow’s biggest priorities.

Requirements

• 3+ years of experience in SEO, organic growth, content marketing, PR/communications, or a combination of these areas.
• Hands-on experience with keyword research, on-page SEO, content optimization, internal linking, technical SEO, link building, analytics, and the tools that go along with them.
• Excellent writer capable of turning ideas and data into clear, compelling stories for SEO articles, journalist pitches, press releases, or landing pages.
• Passion for the mission of Hallow and ownership mindset to identify and execute tasks without being told.

Preferred

• AI Curious: Experience with AEO or tools like n8n, Windmill, Claude Code, or other AI and automation platforms is a major plus, but not required.

Benefits

• equity compensation, alongside a top-tier benefits package (e.g., unlimited PTO, insurance, remote-flexible work, fully paid parental leave, 401(k) match, and stipends for spiritual development, health & wellness, home-office, and learning)