Organic Content Lead

USA (Remote)

$96K/yr – $144K/yrSenior LevelPart time

Posted 2 weeks ago

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Job Summary

Own the end-to-end organic video engine for a consumer brand: strategy, production, creator network, distribution, and insights that turn scrolls into engagement.

Own the content roadmap, trend research, and testing hooks across TikTok, Reels, and Shorts.
Lead production and creator management to deliver 10–20 original pieces weekly with a scalable workflow.
Measure performance weekly, flag winners for paid, and surface repurposable ideas from audience feedback.

Job Description

Responsibilities

Creative strategy: set the weekly content roadmap, research trends and competitors, keep a deep backlog of ideas, and constantly test new hooks, formats, editing styles, and storytelling approaches.
Production: script, shoot, edit (CapCut, Premiere, or whatever you prefer), and publish 10-20 short-form pieces a week across TikTok, Instagram, and YouTube Shorts.
Creators: source and brief creators who fit the brand, manage their deliverables, request revisions when needed, and build a reliable network that consistently produces good work.
Distribution: own the publishing calendar, captions, titles, thumbnails, and posting cadence across every organic channel.
Analytics and community: weekly reviews of performance, flag winners for paid ads, and engage in comments to pull content ideas from customers; not handling support tickets.
What Success Looks Like: ship 10-20 original pieces weekly, maintain creator collaborations, run weekly performance reviews, build production plan, test ideas, deliver content strong enough to repurpose into paid advertising.

xSuit

The suit hasn't changed much in a century. The people wearing it have.xSuit was built for professionals who live in airports, back-to-backs, and early flights — and still need to look the part. Not a suit that survives the fitting room. One that survives the week.We reimagined menswear from the inside out: starting at the fabric, the construction, the function. Machine-washable. Wrinkle-resistant. Built to move. Designed to look like nothing was compromised — because nothing was.We're a bootstrapped, 8-figure brand. No outside capital. No retail markup. Direct to the customer, direct from the people who actually know how suits are made. Founded in Asia, worn by professionals across the globe.The result: performance menswear that competes with heritage brands at two to three times the price — and wins on product.xSuit isn't a fashion label chasing trends. It's a precision-built answer to a problem the industry ignored for too long.

Founded in 2017

Wilmington, Delaware, USA

10 employees (2 in marketing)

www.xsuit.com