Responsibilities

• Create, capture, and produce compelling, audience-centered multimedia content — including photography, video, and written storytelling — across platforms, advancing institutional priorities while reflecting the full breadth of the Shore experience
• Monitor and evaluate content performance, using data and insights to inform strategy and continuous improvement
• Partner with colleagues across the school to identify, shape, amplify and create stories that highlight community, programmatic strengths, and student life
• Contribute to the creative direction and execution of multimedia projects, from concept development through final production
• Support the planning and delivery of key communications, including regular newsletters and other schoolwide messaging
• Help steward the school’s digital presence, including website content and social media channels, with attention to voice, consistency, and best practices
• Contribute to the ongoing evolution of Shore’s storytelling and communications efforts, adapting to emerging opportunities, technologies, and institutional needs range of stakeholders

Requirements

• Bachelor’s degree and a minimum of seven years of relevant experience in marketing,communications, or a related field. Experience in independent schools is preferred.
• Proficiency in writing, editing, photography, videography, and social media content creation and management
• Demonstrated experience developing and producing branded written and visual content
• Additional Knowledge, Skills, And Abilities: Exceptional writing, editing, and storytelling skills across multiple formats and platforms
• Strong visual storytelling abilities, including photography, videography, and a well-developed design sensibility
• Experience with social media management, including content planning, creative content creation, publishing, audience engagement, and platform best practices
• Familiarity with digital analytics tools (e.g., Google Analytics) and the ability to interpret data to inform decisions
• Proficiency with Adobe Creative Cloud tools (Photoshop, Illustrator, Premiere Pro, Lightroom) or similar platforms
• Experience with Finaliste, Blackbaud, and Constant Contact
• Highly organized, adaptable, and able to manage multiple projects in a fast-paced environment
• Ability to work both independently and collaboratively, exercising sound judgment and initiative
• Strong interpersonal skills with the ability to build positive, professional relationships across a wide range of stakeholders
• A criminal background check will be conducted.

Preferred

• Experience in independent schools is preferred.