Multi-Property Senior Marketing Manager

Falls Church, VA (Unknown)

$96K/yr – $126K/yrSenior Level3+ years expFull time

Posted 9 days ago

Job Summary

Own and drive the hotel marketing strategy and cross-functional revenue initiatives, leading plans, digital presence, campaigns, and performance reviews in close partnership with General Managers and Revenue Management.

  • Owns comprehensive marketing strategy and cross-cutting initiatives
  • Oversees digital presence and campaign performance

Job Description

Responsibilities

  • JOB SUMMARY
  • Serves as the discipline leader for marketing and partners closely with other topline disciplines (Sales and Revenue Management) to develop overarching cross-cutting strategies.
  • Responsible for creating a comprehensive marketing strategy that aligns with the hotel(s) goals and positioning.
  • Develops and oversees implementation of marketing strategies designed to drive topline revenue and achieve RevPar/share-of-wallet goals.
  • Manages all internal and external communication and owns digital presence, including by not limited to property website, third party channels and social media while maintaining brand integrity.
  • Identifies incremental marketing opportunities ranging from partnerships, third-party cites and CVBs.
  • Expertly articulates campaign performance regularly to General Manager(s), Sales and Revenue Management leaders and Hotel Ownership.
  • May oversee Marketing Coordinator for execution of identified tactics.
  • CORE WORK ACTIVITIES
  • Marketing Strategy

Requirements

  • 2-year degree from an accredited university in Business Administration, Marketing, Sales, or related major; 3 years' experience in Marketing or a comparable professional area.
  • OR
  • 4-year bachelor's degree in Business Administration, Marketing, Sales, or related major; 1 year experience in Marketing or a comparable professional area.
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Marriott International

4.0 Glassdoor

Marriott International, Inc. is based in Bethesda, Maryland, USA, and encompasses a portfolio of approximately 9,000 properties across more than 30 leading brands in 141 countries and territories. Its heritage can be traced to a root beer stand opened in Washington, D.C., in 1927 by J. Willard and Alice S. Marriott. Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws. Community Guidelines: We reserve the right to remove without any notice content that we determine in our sole discretion is offensive or illegal, contains personally identifiable information, trademarks or copyrights belonging to a third party, advertises a third party’s products or services, or is otherwise inappropriate. Application Tips: We encourage job seekers to protect themselves from email and recruiting scams. Please note: 1) We do not accept applications via email or fax; 2) We never ask for money as part of the application process; 3) We only contact job applicants from approved email domains. Please find more information about Marriott International’s job application process and approved email address domains here: http://www.careers.marriott.com/tips-for-applying/

Founded in 1987
Bethesda, MD, US
204K employees (2,658 in marketing)
77% recommend to a friend
86% CEO approval

Salaries

Posted range

$96K/yr – $126K/yr

Taken straight from the job posting.

See all Marriott International salaries

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Traffic Source Mix
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Referral
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Social
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Paid
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Current headcount: ~212.2K

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Multi-Property Senior Marketing Manager

Marriott International · Falls Church, VA · Unknown