Mountain Sport Social Media Lead

Iowa, USA (Hybrid)

$100K/yr – $105K/yrMid Level2+ years expFull time

Posted 1 month ago

Job Summary

Own the mountain sport social content engine with end-to-end ownership of planning, publishing, real-time content capture, and active community engagement across Instagram, TikTok, YouTube, and emerging channels.

  • Content Ownership across platforms and emerging channels.
  • Real-time content capture from productions, ambassadors, and events.
  • Cross-functional collaboration to drive integrated storytelling and campaigns.

Job Description

Responsibilities mirror the end-to-end social content engine for mountain sports, from planning and publishing to community engagement and cross-team storytelling.

  • Own content planning and publishing across Instagram, TikTok, YouTube, and emerging channels.
  • Support storytelling for campaigns, product launches, ambassadors, films, events, and environmental initiatives.
  • Identify timely content opportunities for mountain sport audiences.
  • Capture or curate real-time in-field social content from productions and events.
  • Manage daily publishing and community engagement.
  • Engage followers, athletes, creators, ambassadors, and partners.
  • Monitor conversations and trends in mountain sport communities.
  • Maintain authentic, inclusive, active presence across social platforms.
  • Track content performance and identify opportunities to improve engagement and growth.
  • Collaborate with Marketing, Creative, Editorial, PR/Comms, Retail, and CX to support integrated storytelling and campaigns.
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Patagonia

Founded by Yvon Chouinard in 1973, Patagonia is an outdoor apparel company based in Ventura, California. A certified B-Corporation, Patagonia’s mission is to save our home planet.The company is recognized internationally for its commitment to authentic product quality and environmental activism, donating 1% of sales annually, contributing over $100 million in grants and in-kind donations since 1985.We’re always looking for motivated people to join us in our retail stores; at our Ventura, California headquarters; Reno, Nevada Service Center; and occasionally in our overseas offices. We’re especially interested if you love spending as much time as possible in the mountains or the wild, feel more at home in a base camp or on the river than an office, and have a passion for something outside of yourself, whether for surfing or opera, climbing or gardening, skiing or community activism. Learn more about who we are and how we hire by visiting our Careers website at http://www.patagonia.com/us/careers.

Founded in 1973
Ventura, California, USA
3.6K employees (512 in marketing)

Salaries

Posted range

$100K/yr – $105K/yr

Taken straight from the job posting.

See all Patagonia salaries
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Mountain Sport Social Media Lead

Patagonia · Iowa, USA · Hybrid