Motion Designer, Performance Marketing

USA (Remote)

$100K/yr – $130K/yrMid LevelFull time

Posted 4 months ago

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Job Summary

A motion design role focuses on creating high-performing paid social creatives, collaborating with Growth and Brand to align with Cleo’s identity, and exploring AI tools to accelerate production. The requirements emphasize expert After Effects, typography, pacing, and data-informed iteration. The benefits highlight competitive pay, growth opportunities, and flexible work arrangements.

Job Description

Responsibilities

  • Concept, design, and animate high-performing paid social creative from initial idea through to delivery.
  • Translate scripts, insights, and product features into compelling, motion-led narratives grounded in strong visual design.
  • Apply strong typography, layout, and composition principles before a single keyframe is set.
  • Create cohesive visual systems across campaigns — ensuring assets feel intentional and designed, not templated.
  • Partner closely with Growth to iterate quickly based on performance data and testing insights.
  • Develop repeatable motion frameworks and templates that support rapid experimentation while maintaining craft.
  • Collaborate with Brand to ensure performance work aligns with Cleo’s wider identity and creative ambition.
  • Explore AI and emerging tools to speed up production and unlock new creative possibilities.

Requirements

  • A portfolio that shows exceptional motion craft and strong graphic design thinking — especially within ads, campaigns, or digital-first environments.
  • Deep expertise in After Effects, with strong Figma skills and a solid grasp of typography, layout, hierarchy, and visual systems.
  • A strong sense of timing, pacing, and storytelling — you know how to design for attention in the first few seconds.
  • Experience creating performance-driven creative and working within growth or test-and-learn environments.
  • The ability to use data and insights to inform iteration — without sacrificing originality or craft.
  • A high bar for detail — from kerning and easing curves to visual consistency across formats.
  • The ability to think beyond individual assets and contribute to campaign-level thinking and scalable creative systems.

Preferred

Benefits

  • A competitive compensation package (base + equity) with bi-annual reviews, aligned to our quarterly OKR planning cycles.
  • Work at one of the fastest-growing tech startups, backed by top VC firms, Balderton & EQT Ventures
  • A clear progression plan. We want you to keep growing. That means trying new things, leading others, challenging the status quo and owning your impact. Always with our complete support.
  • Flexibility. We can’t fight for the world’s financial health if we’re not healthy ourselves. We work with everyone to make sure they have the balance they need to do their best work
  • Work where you work best. We’re a globally distributed team. Our US team works fully remotely, but we host virtual socials and an annual company offsite in Europe with all expenses paid.
Cleo logo

Cleo

4.0 Glassdoor

Cleo. Where AI meets money. Cleo launched in 2016 by people who have been burned by banks. Fed up with the broken system, we decided it was time to make a change. Since then, the cost of living has skyrocketed, the rich have continued getting richer, and our vision has only become clearer. Our mission? To change the world's relationship with money.Cleo is a platform for the 99% – an AI assistant defining a new category, one that goes beyond saving and budgets to actually changing how we feel about our finances. Using simplicity and humor, she’s helped millions of people improve their relationship with money, because we believe that everyone has the potential to achieve financial well-being in just one generation. Through a personalized chat, she provides you with deep insight about your money and tailored financial tools that increase your ability to save, all while making you laugh. We’re a product for the next generation. That means that we are committed to inclusive and unbiased financial growth for all. It also means dropping the BS.In the past year or so we’ve grown the Cleo team from 100 to 250+, and closed a $80m Series C led by Sofina (that’s a $500M valuation).Want to get involved? You know that awful feeling when you wake up wondering if what you’re about to do for the next 8 hours actually matters? That doesn’t happen here much. Everything we do is grounded in purpose. And because we’re all showing up for the same reason, collaboration comes easy.We have a culture of stepping up. We want, and expect you to grow and develop. You’ll have our support in everything you do. But more importantly, you’ll have our trust. We treat our people as humans first, employees second, which means giving everyone a voice. All perspectives are embraced here.

Founded in 2016
London, England, GBR
520 employees (81 in marketing)
67% recommend to a friend
72% CEO approval

Traffic Signals

Monthly Visitors
487.9K
Monthly Google Ads Budget
$24
Traffic Source Mix
Search
39.3%
Direct
48.8%
Referral
7.8%
Social
1.9%
Paid
2.1%

Headcount Trend

Current headcount: ~540

Marketing Team

Marketing Team Size
48 (9% of company)
Median Career Experience
14 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$138.8M
Last Raise
$81.3M
Series C, 3 years ago

Funding History

  • Jun 2022
    Series C • $81.3M
  • Dec 2020
    Series B • $44M
  • Jun 2019
    Debt Financing

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