Responsibilities

• Contribute to the success of complex client programs by understanding big-picture client goals, making strategic recommendations to accomplish them, and empowering teammates to work towards them
• Manage and supervise campaigns hands-on across multiple verticals, channels and all major buying platforms, including Google Ads, YouTube, Meta, LinkedIn, Snapchat, Reddit, TikTok, The Trade Desk and DV360
• Be able to contribute to client reports by analyzing platform metrics, provide actionable insights, and make smart optimizations to influence performance.
• Identify and implement workflow and process improvements on clients
• Work efficiently across numerous client teams by communicating effectively, setting and meeting expectations, securing buy-in, and creatively solving problems
• Support senior leadership in conducting media, industry or company research to allow the agency to develop accurate and strategic advertising and marketing plans
• Improve upon/develop new processes to streamline communication and flawless implementation of plans
• Maintain relationships with ad tech partners, inventory suppliers, and data providers
• Act as a point-of-contact within the team to manage client and account team requests – i.e., budget changes, campaign flighting, and audience recommendations
• Work closely with creative and insights team on execution of challenging media placements and implementation of campaign measurement

Requirements

• 4+ years relevant work experience
• Proven hands-on experience in programmatic and social media buying, preferably in an agency environment, with a track record of successful campaigns
• Experience working across some of our client verticals, including public affairs, strategic communications, advocacy and political campaigns
• Excitement to work on large corporate reputation accounts in addition to support of Democratic politics, non-profit, and advocacy opportunities as they arise.
• Proven experience in audience planning and forecasting for clients
• Strong leadership, direct team management, and training skills
• Exceptional communication and problem-solving abilities
• Hands-on experience running campaigns across all digital ad formats in multiple DSPs, including The Trade Desk, DV360, Yahoo and Amazon
• Ability to oversee ad operations and trafficking in Google Campaign Manager
• Familiarity with ad tech platforms and partners, tools, and emerging industry trends

Benefits

• BPI offers a wide range of benefits to U.S.-based employees, including 100% company-paid medical, dental, and vision insurance, a 401(k) program with employer match up to 4%, generous time off for vacation, $50 monthly phone reimbursement, unlimited sick time, and 16 weeks of paid leave for new parents.