Media Supervisor

Responsibilities

• Client Relationship Management
• Serve as day-to-day point of contact for clients on campaign execution, reporting, and optimizations
• Present media plans, recommendations, and performance insights to clients
• Campaign Planning
• Support the development of integrated media plans across channels including programmatic display and video, Google (YouTube, Demand Gen), social (Meta, LinkedIn), podcast, Linear TV, and OOH
• Translate strategic direction into channel-level tactics, timelines, and media deliverables
• Develop media flowcharts, flighting, and channel allocations to align with campaign objectives
• Conduct audience and media habit research to inform planning recommendations using tools such as eTelmar, Nielsen, Comscore, along with competitive pulls such as Vivvix
• Evaluate B2B audience segments with media partners and identify new B2B targeting capabilities
• Identify testing opportunities and new media trends across channels

Requirements

• Minimum of 5 years of experience in paid media planning, buying, or campaign management
• Agency experience preferred
• Experience planning and executing integrated media campaigns across digital and offline channels
• Experience developing and managing media flowcharts and budget allocations
• Familiarity with reach and frequency planning and media math (CPP, TRPs, CPMs)
• Experience using media planning and research tools such as eTelmar, Nielsen, Comscore, Vivvix, Omni, or similar platforms
• Strong analytical skills and ability to interpret campaign performance data
• Excellent time management skills and ability to follow through
• Possess a strong and proven ability to prioritize and handle multiple tasks with flexibility and communicate priorities to the Associate Media Director and team
• Extremely detail-oriented, with a proven system of double checks