Media & Stakeholder Relations Manager

Atlanta, GA (Hybrid)

Salary Not AvailableManager5+ years expFull time

Posted 3 months ago

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Job Summary

Drive regional media relations and executive visibility for Geotab in North America.

  • Must-have: 5–8 years in public affairs, media relations, or strategic communications.
  • Standout: Established NA journalist relationships and track record shaping executive thought leadership.

Job Description

Responsibilities

  • Own and execute Geotab's North America stakeholder and regional media relations plans, driving measurable improvements in share of voice and media quality
  • Plan and execute government and C-suite customer visits — including briefing materials, agendas, and strategic follow-up — to strengthen executive visibility and key stakeholder relationships
  • Build and maintain a dynamic stakeholder map that identifies, prioritizes, and tracks key external decision-makers, influencers, and emerging voices across government and industry
  • Draft opinion pieces, bylined articles, and position statements for senior executives, ensuring a distinctive, authentic voice that advances Geotab's leadership narrative
  • Build and manage relationships with industry analysts to ensure Geotab is well-represented in briefings, reports, competitive rankings, and market assessments
  • Shape Geotab's external profile through regional media, speaking engagements, digital platforms, and thought leadership content on key industry topics
  • Serve as a media spokesperson and prepare executives for interviews, press conferences, panels, and podcast appearances
  • Track and report on the measurable impact of stakeholder and media relations activities — including share of voice, media quality, analyst sentiment, and engagement — using insights to refine strategy

Requirements

  • Bachelor's degree in Public Relations, Communications, Public Policy, Journalism, or a related field — or an equivalent combination of education and experience
  • 5–8 years of experience in a public affairs, media relations, or strategic communications role with a focus on stakeholder engagement, executive visibility, policy development, thought leadership, industry analyst relations, and North America media relations — ideally in a B2B technology, IoT, or mobility environment
  • Established relationships with North America journalists and editors at national, business, and trade outlets
  • Strong writing and storytelling skills with a track record of crafting executive thought leadership, opinion pieces, and policy positions
  • Experience supporting industry analyst relations and competitive ranking and evaluation processes
  • Familiarity with media analytics tools and comfort interpreting share-of-voice data to inform and demonstrate communications strategy impact
  • Willingness to travel within the U.S., Canada, and internationally as needed (estimated 20–30% travel)

Preferred

  • Flex working arrangements
  • Home office reimbursement program
  • Baby bonus & parental leave top up program
  • Online learning and networking opportunities
  • Electric vehicle purchase incentive program
  • Competitive medical and dental benefits
  • Retirement savings program

Benefits

  • Flex working arrangements
  • Home office reimbursement program
  • Baby bonus & parental leave top up program
  • Online learning and networking opportunities
  • Electric vehicle purchase incentive program
  • Competitive medical and dental benefits
  • Retirement savings program
Geotab logo

Geotab

3.8 Glassdoor

Geotab is a global leader in connected vehicle and asset management solutions, with headquarters in Oakville, Ontario and Atlanta, Georgia. Our mission is to make the world safer, more efficient, and sustainable. We leverage advanced data analytics and AI to transform fleet performance and operations, reducing cost and driving efficiency. Backed by top data scientists and engineers, we serve over 55,000 global customers, processing 100 billion data points daily from more than 5 million vehicle subscriptions. Geotab is trusted by Fortune 500 organizations, mid-sized fleets, and the largest public sector fleets in the world, including the US Federal government. Committed to data security and privacy, we hold FIPS 140-3 and FedRAMP authorizations. Our open platform, ecosystem of outstanding partners, and Geotab Marketplace deliver hundreds of fleet-ready third-party solutions. This year, we're celebrating 25 years of innovation. Learn more at www.geotab.com and follow us on LinkedIn or visit Geotab News and Views.GEOTAB and GEOTAB MARKETPLACE are registered trademarks of Geotab Inc. in Canada, the United States and/or other countries.

Founded in 2000
Oakville, Ontario, CAN
3.1K employees
73% recommend to a friend
77% CEO approval

Traffic Signals

Monthly Visitors
2.3M
Monthly Google Ads Budget
$53.1K
Traffic Source Mix
Search
17.7%
Direct
42.2%
Referral
2.6%
Social
0.9%
Paid
0.2%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Median Career Experience
11.5 years
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
1

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