Media Planner

Minneapolis, MN (On-site)

$61K/yr – $84K/yrMid Level2+ years expFull time

Posted 5 days ago

Job Summary

Own the end-to-end media planning process from research and audience insights through execution and post-buy analysis, while guiding clients and mentoring junior team members.

  • Steward execution of plans, goals, and budgets
  • Consult industry research to inform plan recommendations
  • Mentor and develop junior team members

Job Description

Responsibilities

  • Develop and execute creative media solutions based on client needs
  • Steward execution of plans, goals, and budgets
  • Consult industry research and resources to develop rich audience insights to inform plan recommendations
  • Build audience recommendations using syndicated tools, such as MRI Simmons
  • Evaluate vendor proposals/working with internal buying teams to facilitate media buys
  • Stay current on industry trends and content
  • Conduct/present pre- and post-buy media analyses
  • Communicate/meet with clients to facilitate development and execution of plans
  • Manage the trafficking of assets
  • Mentor and develop junior team members, and supporting supervisor with day-to-day tasks

Requirements

  • This position requires 2 years of prior media planning experience (Assistant Media Planner or Media Planner level)
  • Proficiency in Word/Excel/PowerPoint/Keynote
  • Strong written and verbal communication skills
  • Proficiency in media-related planning tools (e.g., Comscore, Nielsen, Vivvix, Pathmatics, etc.)
  • Proficiency in digital media buying software (e.g., Mediaocean/Prisma), analytics (Google Analytics), and trafficking (Google Campaign Manager)In-platform experience within Google Campaign Manager 360, Meta and Twitter required
  • In-platform experience on Snap, TikTok, and Google Ads is a plus

Benefits

  • Medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parential and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
Publicis Groupe Holdings B.V logo

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Salaries

Posted range

$61K/yr – $84K/yr

Taken straight from the job posting.

See all Publicis Groupe Holdings B.V salaries

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Media Planner

Publicis Groupe Holdings B.V · Minneapolis, MN · On-site