Responsibilities

• Campaign Strategy, Execution & Operations (30%)
• - Influence and work between media agency and brand team to keep work moving forward, in support of the media strategy
• - Oversee day-to-day execution with media agencies to ensure campaigns launch accurately and on time
• - Manage campaign setup, trafficking, and implementation across paid media platforms
• - Conduct quality assurance (QA) on media buys, targeting parameters, tagging, and creative rotations
• - Monitor budget pacing and delivery to ensure campaigns remain within spend targets
• - Identify and implement in-flight optimizations within established guardrails
• - Maintain detailed documentation including media plans, campaign specs, timelines, and learnings
• Performance Monitoring (20%)
• - Track campaign performance against defined benchmarks and KPIs

Requirements

• 4–6+ years of experience in paid media, digital marketing, or media operations
• Experience working with media agencies and digital advertising platforms (Google, Meta, programmatic, etc.)
• Experience working with analytics teams and performance dashboards
• Ability to manage multiple campaigns, timelines, and operational details simultaneously
• Strong analytical mindset with the ability to translate data into actionable optimizations
• Excellent cross-functional collaboration and communication skills
• High attention to detail and commitment to operational accuracy
• Strong organizational and process orientation with comfort managing approvals and documentation.
• Collaborative, accountable, and energized by execution.
• Bachelor’s degree required, MBA a plus.

Preferred

• MBA a plus.

Benefits

• Driven Brands offers a variety of health and wellness benefits including paid time off and holiday pay.