Media & Account Strategist

Responsibilities

• Serve as the day-to-day lead for assigned client accounts, building strong relationships, managing expectations, and ensuring timely follow-through on priorities and deliverables.
• Independently manage assigned accounts while supporting the VP, Client Solutions on larger or more complex client relationships and initiatives.
• Lead client and internal meetings, manage communications, coordinate deliverables, and ensure clear ownership of next steps.
• Oversee account timelines, budgets, reporting, and day-to-day operations, proactively identifying challenges and recommending solutions.
• Develop a strong understanding of client business objectives, audiences, markets, and marketing priorities in order to contribute strategic recommendations and identify opportunities.
• Collaborate with media, creative, PR, promotions, digital, and other internal teams to ensure campaigns are aligned with client goals and broader marketing efforts.
• Prepare and present client updates, campaign results, and recommendations, translating performance and market insights into clear, actionable next steps.
• Coordinate account billing, budget tracking, and other operational needs in partnership with internal teams.
• Maintain organized and accurate account documentation, timelines, budgets, and communications across multiple client relationships.
• Research, develop, recommend, and execute traditional media plans aligned with client objectives, target audiences, markets, and budgets.

Requirements

• 3 to 5 years of relevant experience in traditional media planning and buying, account management, or integrated marketing, preferably within an agency environment.
• Demonstrated hands-on experience planning, negotiating, buying, and executing traditional media campaigns.
• Hands-on experience using STRATA/FreeWheel and STraffic is required. Candidates must be comfortable working independently in these platforms as part of day-to-day media planning, buying, trafficking, billing, and reconciliation responsibilities.
• Professional experience and proficiency with Google Workspace are required, including Google Docs, Sheets, Slides, Drive, Gmail, and Calendar for collaboration, document management, presentations, scheduling, and account coordination.
• Experience using Google Maps for location and market research is required, including researching venues and client locations, reviewing geographic coverage, evaluating proximity between locations, and informing media recommendations.
• Proficiency in Microsoft Excel is required, including formulas, sorting and filtering, pivot tables, and lookup functions to support media planning, budget tracking, reporting, and reconciliation.
• Proficiency in Microsoft PowerPoint and Apple Keynote is required for client presentations, proposals, and media recommendations.
• Experience managing client relationships, leading client communications, presenting recommendations, and coordinating multiple projects simultaneously.
• Strong working knowledge of media budgets, campaign schedules, billing, reconciliation, and related financial processes.
• Bachelor's degree in marketing, advertising, communications, or a related field, or equivalent professional experience.

Benefits

• The annual salary for this full-time position is $55,000. This position will be eligible to participate in the standard benefits offered to full-time employees of Allied Global Marketing (medical, dental, vision, short-term and long-term disability and life insurance as well as 401k and Flexible PTO). We also offer 10 company paid holidays.