Senior Product Manager, Marketing Technology
O2 Technologies,Inc
Clifton Heights, PA (Remote)
In-houseContractSenior level8+ years exp.
2 weeks ago
Marketing Technology Manager (MarTech)
Reston, VA
Salary Not AvailableFull time
Posted 3 months ago
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Job Description
Overview:
Thompson Hospitality is seeking a Marketing Technology Manager to bridge the gap between marketing strategy and technical execution across our digital ecosystem. This role sits within the IT organization and is responsible for managing, optimizing, and scaling the platforms that power digital ordering, loyalty, guest engagement, and marketing automations.The ideal candidate is both technically fluent and marketing-minded, someone who can translate business needs into scalable technical solutions while leveraging data to driveguest acquisition and frequency. Restaurant experience is a plus.
Responsibilities:
Marketing Technology Management
- Manage the MarTech stack, including but not limited to CRM, GDP, email/SMS marketing tools, website CMS, and third-party digital platforms
- Evaluate, implement, and optimize new technology solutions that support digital growth
Website Management
- Oversee all brand websites, including updates to menus, promotions, store locations, and content
- Manage restaurant group website and parent company website
- Ensure consistency and accuracy across all digital touchpoints with up-to-date
ADA compliance
- Partner with marketing to execute timely campaign updates and landing pages
- Monitor website performance, SEO basics, and user experience to drive conversion
Local Listings & Social Platform Management
- Own and manage Google Business profiles across all locations, ensuring accuracy of hours, menus, photos, and location data
- Manage Meta Platforms business accounts (Facebook/Instagram), including location pages, integrations, and platform-level optimizations
- Ensure alignment between local listings, social platforms, and core systems Third-Party Delivery Platform Management
- Manage third-party marketplace platforms including DoorDash, Uber Eats, Grubhub, and OpenTable
- Oversee menu accuracy, pricing, hours, and store-level configurations across all marketplaces
- Support onboarding, offboarding, integration, and reconciliation between marketplace platforms and POS/order management systems Campaign Enablement & Execution
- Translate marketing campaign requirements into technical execution (segmentation, triggers, automation, personalization)
- Support the building and deployment of campaigns across email and SMS
- Support testing strategies (A/B testing, segmentation experiments) to improve performance
Analytics & Performance Tracking
- Monitor and report on key performance metrics including guest acquisition, engagement, retention, attributed revenue, guestbook growth, and lifetime value
- Provide actionable insights to marketing and operations teams based on guest behavior and campaign performance
Cross-Functional Collaboration
Qualifications:- Act as the liaison between IT, Marketing and Operations on all MarTech initiatives
- Support training and documentation for internal teams on platform capabilities and best practices
- 4+ years of experience in digital marketing, ideally in multi-location restaurants, retail, or hospitality.
- Proficient with website CMS platforms (Squarespace a plus), email marketing tools (OLO is a plus), and third-party marketplaces.
- Strong understanding of digital KPIs and customer journeys.
- Proven ability to manage projects across departments and balance multiple brand voices.
- Comfortable analyzing performance metrics and making data-driven decisions.
- Detail-oriented with strong organizational and communication skills.
- Prior experience managing teams.
- Experience managing restaurant delivery platforms (Uber Eats, DoorDash, GrubHub) as well as customer data platforms.
- Knowledge of photoshop, adobe, and Canva.
- Basic design or HTML knowledge is a plus
Competitive Benefits:
- Health/Dental/Vision
- Paid Time Off
- 401(k), matched up to 4%
- Short and Long Term Disability
- Tuition Reimbursement
- Employee Referral Program
- Pet Insurance
- Discounts: Hotels, Travel, Tickets, Restaurants
- Employees and their relatives are eligible for a discounted meal plan at any of our HBCU client locations while they are attending school
Who We Are:
Thompson Hospitality is of the largest restaurants, food service, and facilities management companies in the country. We are highly built upon our values, do the right thing, do the best you can, and treat others how you want to be treated, which are shaped by more than 33 years of relationships with our clients, guests, and communities. We offer competitive benefits, see our website for more. https://www.thompsonhospitality.com/
We are an equal opportunity employer and value diversity. All employment decisions are made based on qualifications, merit, and business needs. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected status under applicable federal, state, or local laws.
Thompson Hospitality
Thompson Hospitality is the largest minority-owned Food Service, and one of the largest Retail Food and Facilities Management companies in the country. It’s a trusted position which has given us a sensibility we also bring to our restaurant group and retail operations.We’re a family-run organization, built on values that carry over to more than twenty years of client, customer, and community relationships. Every one of us has the same goal: to provide the ultimate client experience. We ask, “How else can we help?” Then we make magic happen."It isn’t simply what you do in your life that matters, it’s who you are."This was the creed of Thompson patriarch and teacher, Fred Thompson, Sr. And this is how his children, Warren, Fred Jr., and Benita, have chosen to lead this company since its founding in 1992.What we do every day is in service of our many clients, customers, and communities across the country. We look at every person and project as the most important one of the day. And we are always adding services, products, and systems that make your life easier.Recognized as “Company of the Year” in 2010 by Black Enterprise Magazine, we’re a company whose performance is guided by six simple standardsServe the Highest Quality Food Provide World-Class ServiceMaintain Flexibility to Better Serve Our ClientsBe Accountable For Our ActionsCelebrate DiversityGive Back to Our CommunitiesOur mission is to provide a positive experience to every relationship in which we are involved: one Guest, one Client, one Team Member at a time.
