Marketing Technology & Consumer Data Product Manager - CRM Governance

Responsibilities

• Own the product domain end-to-end, including strategy execution, operating model design, and ongoing optimization
• Define and enforce accountability for product performance, adoption, and outcomes
• Serve as the business owner for product capabilities and associated platforms
• Define product roadmap, priorities, and success measures aligned to business objectives
• Lead platform and capability evolution, ensuring scalability, integration, and sustainability
• Ensure product capabilities are aligned with enterprise architecture, data, and governance standards
• Oversee backlog prioritization, intake processes, and delivery execution across the product domain
• Ensure product capabilities are delivered on time, meet requirements, and scale effectively
• Remove barriers and drive alignment across cross-functional teams
• Establish KPIs, monitoring mechanisms, and reporting for product performance and adoption

Requirements

• Bachelor’s degree in Business, Marketing, Information Systems, or related field required
• None Required.
• 5+ years of experience in product management, marketing technology, consumer data, or related fields
• Demonstrated experience owning and leading product domains, platforms, or capabilities (not advisory roles)
• Experience establishing operating models and driving enterprise-scale outcomes
• Leading major product domains
• Strong understanding of marketing technology ecosystems (CRM, CDP, CMP, personalization, etc.) We currently use Salesforce with Marketing Cloud Next
• Ability to translate business strategy into scalable product capabilities and operating models
• Proven ability to lead cross-functional teams in complex, matrixed environments
• Strong analytical, problem-solving, and decision-making skills

Preferred

• Relevant platform or domain certifications preferred (e.g. Salesforce, marketing technology, data platforms, privacy, etc.)
• Advanced platform certifications (e.g., Salesforce, CDP, CMP, privacy, data governance) strongly preferred
• Experience within healthcare

Benefits

• Paid Time Off programs
• Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability
• Flexible Spending Accounts for eligible health care and dependent care expenses
• Family benefits such as adoption assistance and paid parental leave
• Defined contribution retirement plans with employer match and other financial wellness programs
• Educational Assistance Program