Marketing Strategy Intern, Walt Disney World Resort, Spring 2027

Celebration, FL (On-site)

Salary Not AvailableIntern/New GradInternship

Posted 2 hrs ago

Job Summary

Own and drive marketing initiatives for Walt Disney World Resort by delivering goals, leading communication plans, and turning data into actionable strategies.

  • Build and implement communication plans to support business objectives.
  • Apply consumer insights and data analysis to inform strategy and actions.
  • Collaborate across internal teams to accelerate conversion and awareness.

Job Description

Responsibilities

  • Deliver annual revenue and attendance goals for Walt Disney World Resort.
  • Supporting Managers by building and implementing communication plans.
  • Evaluating campaign creative.
  • Analyzing consumer research results.
  • Interpreting analyses and determining go-forward action plans.
  • Monitoring tactical performance.
  • Other key projects as assigned.
  • Think critically to develop strategic inputs, communicate strategies, and develop communication plans to support business objectives.
  • Creatively solving business issues through innovation of new ideas.
  • Using data to identify trends and support research, analysis, and reporting efforts.

Requirements

  • Ability to use data analysis and consumer insights/research to help tell a clear, compelling story; comfortable working with numbers
  • Team collaboration with the ability to handle conflict to positive resolution
  • Proficiency using Microsoft Office Suite and developing presentation decks
  • Previous Marketing Internship experience
  • Takes initiative and possesses personal leadership skills with an entrepreneurial mindset
  • Be enrolled in an accredited college/university pursuing a degree taking at least one class at time of application OR currently participating in a Disney College Program or Disney Internship.
  • At least 18 years of age
  • Possess unrestricted work authorization
  • Have not completed one year of continual employment on a Disney internship or Disney College Program
  • Senior year preferred

Preferred

  • Prior Disney Experience
  • Familiarity with AI & AI Powered Tools
  • Fluent in Spanish

Benefits

  • Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered
Walt Disney World logo

Walt Disney World

The Walt Disney World® Resort features four theme parks — the Magic Kingdom® Park, Epcot®, Disney's Hollywood StudiosTM, and Disney's Animal Kingdom® Theme Park. More than 20 resort hotels are on-site, offering several thousand rooms of themed accommodations. The nearly 40-square-miles of the Walt Disney World® Resort also feature two water parks, Disney's Blizzard Beach Water Park and Disney's Typhoon Lagoon Water Park; Disney Springs, a daytime and nighttime shopping and entertainment complex; two full-service spas; and recreational facilities including championship golf courses and a 200-acre sports complex. Complete convention and banquet events, from conferences to weddings, are tailored for business and leisure groups. In addition, off-site vacation destinations include Disney's Hilton Head Island Resort and Disney's Vero Beach Resort.Walt Disney World Resort is the largest single-site employer in the United States, employing over 80,000 cast members to bring the magic to life.

Founded in 1971
Orlando, Florida, USA
26K employees (4,189 in marketing)

Marketing Team

Marketing Team Size
2,395 (9% of company)
Median Tenure
12.1 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
2.2M
Monthly Google Ads Budget
$30.9K
Traffic Source Mix
Search
30.4%
Direct
44.8%
Referral
14.3%
Social
9.4%
Paid
0.9%

Headcount Trend

Current headcount: ~26.3K

Recent News

Walt Disney World logo

Marketing Strategy Intern, Walt Disney World Resort, Spring 2027

Walt Disney World · Celebration, FL · On-site