Responsibilities

• Develop and write copy for product launches, email campaigns, customer case studies, landing pages, sales sheets, white papers, video scripts, webinars, and other marketing collateral
• Lead creative initiatives and manage ongoing marketing programs including newsletters, influencer collaborations, and promotions
• Formulate compelling product positioning and messaging that highlight CoSchedule’s unique value propositions
• Optimize all content for SEO to improve visibility and engagement
• Assist in implementing AI-driven content strategies to enhance marketing efforts
• Gather and analyze customer feedback, testimonials, and real-world results to strengthen marketing narratives
• Support the development of product-centric content that converts inbound leads into paying customers
• Monitor key analytics and conversion metrics, recommend A/B tests, and implement funnel or website adjustments as needed
• Collaborate with cross-functional teams to ensure cohesive messaging and campaign execution
• Stay updated on industry trends and continuously improve content quality and marketing strategies

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field, or equivalent experience
• Proven experience in conversion copywriting and content creation
• Strong editing and proofreading skills with attention to detail
• Deep understanding of online marketing channels including social media and blogs
• Experience with SEO best practices and content optimization
• Familiarity with AI tools for content generation and marketing automation
• Knowledge of marketing metrics and data analysis
• Excellent interpersonal, verbal, and written communication skills
• Ability to manage multiple projects and meet deadlines in a fast-paced environment
• Remote work capability with a dedicated, distraction-free workspace (North Dakota or Minnesota residence required)

Preferred

• Technical proficiency with online and web-based software applications
• Experience with SaaS or B2B marketing is preferred
• Power user of CoSchedule or similar marketing platforms (preferred)

Benefits

• Competitive salary package
• Flexible remote work environment with a focus on work-life balance
• Health, dental, and vision insurance plans
• Paid time off and holidays
• Professional development opportunities and ongoing training
• Collaborative and innovative work culture
• Access to cutting-edge marketing tools and technologies
• Opportunity to work with a dynamic team dedicated to industry innovation