Marketing Specialist

Louisville, KY (On-site)

$62K/yr - $75K/yr (Est.)Mid Level1+ years exp

Posted 6 days ago

Job Summary

Own and drive day-to-day marketing initiatives across internal and external channels, ensuring brand consistency, vendor management, content quality, and cross-brand alignment while collaborating with global teams.

Job Description

Responsibilities

  • Lead day-to-day execution of internal and external marketing projects (i.e. social media, digital signage, collateral, merchandising, etc.)
  • Manage timelines, creative direction, and brand consistency across deliverables
  • Research and vet partners to improve content creation and creative quality
  • Manage vendor onboarding, project briefs, and performance expectations
  • Translate vendor solutions into actionable outputs for Steel Tech
  • Own Appspace across 70+ devices- manage zoning, troubleshooting, and broadcast of channels
  • Own the website: ROI, functionality, creative direction, and content
  • Ensure content accuracy and brand alignment with internal teams
  • Translate dense topics into web-friendly content and leverage marketing best practices
  • Support SEO, AEO, and UX enhancements to improve visibility and user experience

Requirements

  • A bachelor’s degree in marketing, Communications, or a related field with 1-3 years of relevant experience. Leadership experience, including mentoring team members, is strongly preferred. Formal education may be substituted with experience and training when competency in the position is demonstrated.
  • Proficiency with Microsoft products, and platforms like Appspace, SharePoint, and more
  • Advanced knowledge of Adobe Creative Suite products including Photoshop, Illustrator, InDesign, and Premiere Pro preferred
  • Experience with video and audio production, internal messaging, and branded digital signage
  • Familiarity with HTML basics, SEO and AEO, website CMS platforms, and UX/UI principles
  • Ability to analyze performance metrics using Google Analytics and social reporting tools
  • Strong project coordination, multi-tasking, and organizational skills with sharp attention to detail
  • Excellent written and verbal communication skills for working with executives, peers, and vendors
  • Demonstrated ability to lead content workflows, enforce brand standards, and manage vendor relationships
  • Must be able to operate independently, prioritize work, and adapt to fast-paced environments

Preferred

  • Leadership experience, including mentoring team members, is strongly preferred.

Benefits

  • Insurance: Affordable plans for medical, dental, vision, and wellbeing on the first day of the month following your start date
  • Employer-Paid dental with available Buy-up options
  • Free MDLive Telehealth Services through our Medical Plan
  • Competitive Wellness Program, providing up to 100% discount on medical premiums
  • Employer-Paid Short-Term and Long-Term Disability with Buy-up options
  • Supplemental Accident Insurance through Allstate for additional coverage on accidents, cancer, and long-term care
  • Employer-Paid Life Insurance
  • Teammate Assistance Program (TAP) which offers professional assistance for Counseling, Financial, Legal and Family services
  • Work-Life Balance: Paid Time Off 9 Paid Holidays starting day one! Bonus Paid Floating Holiday in recognition of the diversity of our team
  • Financial: 401(k) after 60 days of employment + competitive match up to 4.5% after one year Pretax Health Savings Account Pretax Flexible Spending Account Paid bi-weekly Quarterly bonus based on company performance
Steel Technologies LLC logo

Steel Technologies LLC

Our vision at Steel Technologies is to be the safest and most sustainable metals processing company in the world providing value-added metals-based products and service to customers across North America. We strive to take care of our customers – those who buy from us, those who invest in us, and every member of our team. We value doing the right thing, trust, accountability, collaboration, and a clear-eyed view on reality. For over 50 years, the Steel Technologies team has delivered outstanding products and services across a broad range of manufacturing sectors. As a key part of the North American industrial base, we continue to invest in our facilities and team to ensure success today and in the future.

Founded in 1971
USA
1.2K employees (36 in marketing)

Salaries

SalaryGuide estimate

$62K/yr – $75K/yr

Modelled from 7 comparable roles.

Marketing Specialist median pay in the United States

$70K/yr

Most pay falls between $60K and $79K. Based on 753 salaries.

See all Steel Technologies LLC salaries

Marketing Team

Marketing Team Size
22 (2% of company)
Median Tenure
18.6 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.2K
Traffic Source Mix
Search
30.8%
Direct
45%
Referral
7.2%
Social
15.1%
Paid
1.5%

Headcount Trend

Current headcount: ~1.2K
Steel Technologies LLC logo

Marketing Specialist

Steel Technologies LLC · Louisville, KY · On-site