Marketing Specialist

Reston, VA (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own regional marketing project lifecycles and brand-aligned execution for multiple markets, coordinating briefs, timelines, and cross-functional collaboration.

  • Own regional program management: coordinating campaigns, timelines, and budget tracking.
  • Maintain brand consistency and translate strategies into creative materials across channels.
  • Partner with sales and marketing to stay on plan and respond decisively to unplanned requests with leadership across the lifecycle.

Job Description

Responsibilities

  • Coordinate regional marketing projects, draft creative briefs, and work with designers to develop materials like brochures or site plans
  • Manage project timelines and track expenses for the regional marketing budget
  • Ensure all marketing efforts align with established strategies and reflect brand guidelines
  • Maintain consistent brand guidelines and strategy across projects
  • Communicate regularly with sales leaders and the marketing team to keep campaigns on track
  • Respond to unplanned requests with a solution-focused attitude and demonstrate leadership throughout project lifecycles

Requirements

  • BA/BS Degree in marketing, communications or business
  • Strong marketing experience
  • Strong leadership skills; team player with an independent working style
  • Outstanding creative judgment and familiarity developing advertising creative in all forms of media
  • An ability to think both creatively and strategically
  • Excellent organizational and written/oral communication skills
  • The ability to effectively manage multiple projects simultaneously, perform under pressure and pay close attention to detail while staying focused on the big picture

Benefits

  • Access to competitively priced, high-quality health care options through Aetna, MetLife and EyeMed, along with employer-paid Short Term and Long Term disability, basic life and AD&D insurance (including employee-paid life, Legal Resources, and Aflac supplemental options)
  • Plan for the future by investing in a 401(K), with up to $5K employer match, invest even more with our Health Savings Account (HSA)
  • Put your family first with benefits, including 3 weeks of paid parental leave and a Flexible Spending Account (FSA) for dependent care
  • 12 weeks of paid maternity leave through our Short-Term Disability Plan
  • Receive well-rounded wellness benefits, including free and low-cost mental health resources and support services through our Employee Assistance Program
  • Continue your education with tuition and certification reimbursement
  • Rest and relax with 15 days of vacation (increases with tenure) and 6 days of paid sick leave
  • Protect yourself from identity theft or travel mishaps with our no-cost coverage
  • Receive great discounts on buying a Stanley Martin home and discounts with our partners in mortgage and title services as well as cell phone service through Verizon
  • Get access to your paycheck early with an advanced pay option through Dayforce Wallet
Stanley Martin Homes logo

Stanley Martin Homes

Welcome to Stanley Martin Homes! At Stanley Martin Homes, we take pride in designing and building new homes. We have a passion for creating beautiful home exteriors, engineering money saving homes, designing functional floor plans, and providing outstanding customer service. In addition to building new homes and neighborhoods, we also have an important role to invest in and give back to the communities in which we do business. In focusing on these aspects, we feel that we have a positive impact on the lives of our customers, trade partners, and employees. Our four core values define how we build our business and our customers' homes: Our team makes a difference, we are homebuyer focused, we have a passion for excellence, and we do the right thing.It is because of our commitment to outstanding homes and our focus on corporate social responsibility as to why over 15,000 families have chosen to live in Stanley Martin communities throughout Northern Virginia, Maryland, Charlottesville, Richmond, Raleigh, Georgia, the Carolinas and Florida.

Founded in 1966
Reston, Virginia, USA
914 employees (74 in marketing)

Traffic Signals

Monthly Visitors
132.7K
Monthly Google Ads Budget
$86.2K
Traffic Source Mix
Search
39.1%
Direct
46.5%
Referral
8.3%
Social
1.3%
Paid
4.6%

Headcount Trend

Current headcount: ~914

Marketing Team

Marketing Team Size
48 (5% of company)
Median Career Experience
10 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
2

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