Marketing Specialist

Alpharetta, GA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

Job Summary

Own the core content and multi-channel execution that moves a healthcare brand forward, blending design, digital content creation, and campaign support to drive coherent messaging and efficient operations.

  • Content & Campaign Engine: Create and manage digital assets (animations, graphics, videos) and contribute to messaging and campaign strategy across digital, creative, and brand channels.
  • Advertising & Web: Support paid media across Meta/Google and assist with website updates and rebranding initiatives to keep campaigns fresh and compliant.

Job Description

Responsibilities

  • Assist with day-to-day marketing initiatives across digital, creative, and brand channels
  • Create and manage digital content including animations, graphics, videos, and advertisements
  • Support paid advertising efforts across Meta and Google platforms
  • Contribute to marketing copy, messaging, and campaign strategy
  • Assist with website updates, content management, and ongoing rebranding initiatives
  • Develop marketing materials for webinars, campaigns, and promotional initiatives
  • Support brand positioning and competitive analysis projects
  • Collaborate closely with internal stakeholders and external marketing agencies
  • Help streamline marketing processes and improve operational efficiency
  • Prepare presentations and materials for meetings and marketing initiatives

Requirements

  • Bachelor’s degree in Marketing, Graphic Design, Communications, or related field
  • 0–5 years of marketing experience preferred
  • Strong portfolio showcasing creative, animation, branding, or digital marketing work
  • Experience with Adobe Creative Suite, especially After Effects, preferred
  • Video editing and animation experience strongly preferred
  • Familiarity with website content management and basic HTML preferred
  • Exposure to digital advertising platforms including Meta Ads and Google Ads
  • Google and/or Meta certifications are a plus
  • Strong communication skills with the ability to contribute to messaging and campaign development
  • Self-starter mentality with the ability to thrive in a startup-style environment

Preferred

  • Experience working in a regulated industry such as healthcare or medical devices is a plus
  • Candidates with animation or motion graphics experience from programs such as SCAD, Kennesaw State, or similar creative-focused programs are encouraged to apply.
SoftWave TRT logo

SoftWave TRT

SoftWave TRT, LLC is a medical technology company that is developing advanced solutions specializing in shockwave therapy for better patient healing.Founded in 2004 and headquartered in Alpharetta, GA, SoftWave TRT is committed to the scientific advancement of tissue healing and regeneration and the development of the most effective innovations to improve the quality of lives globally. German-engineered with superior quality, it is used worldwide in the healthcare fields of orthopedics, traumatology, wound care, aesthetics, and urology. SoftWave technology is trusted by the top major medical research centers in the U.S. and worldwide, with over 300 published studies of the technology supporting its effectiveness. It has a strong international presence with its German manufacturing partner and is internationally recognized by the International Society for Medical Shockwave Technology (ISMST).

Founded in 2004
Kennesaw, Georgia, USA
56 employees (10 in marketing)
SoftWave TRT logo

Marketing Specialist

SoftWave TRT · Alpharetta, GA · On-site