Marketing Specialist

Las Vegas, NV (Unknown)

Salary Not AvailableMid LevelFull time

Posted 3 weeks ago

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Job Summary

Own the development and execution of Planet 13 marketing campaigns and media outreach across channels, coordinating with design, vendors, and influencers to drive brand visibility and sales.

  • Lead campaign planning, content production, and distribution across paid, earned, and owned channels.
  • Oversee partnerships, influencer/media opportunities, and affiliate programs in coordination with internal teams.

Job Description

Responsibilities

  • Helps develop the creation and production of sales, marketing, and packaging materials.
  • Responsible for sending out Planet 13 related messages to include daily text and email blasts.
  • Promote brand awareness through marketing campaigns for our different brands.
  • Ability to collaborate and work alongside Planet 13’s graphic designer to execute marketing campaigns.
  • Oversees advertising schedules and placement.
  • Execute goals in our marketing channels to better reach customers.
  • Publish media articles on our website for investors.
  • Manage vendor initiatives by coordinating project deliverables, maintaining vendor relationships.
  • Help bring in influencers/celebrities for media opportunities to help promote our brands and store.
  • Oversee all affiliate programs that help with sales for Planet 13.

Requirements

  • Education and/or Experience
  • High school diploma or general education degree (GED); or one to three months related experience and/or training; or equivalent combination of education and experience.
  • Marketing or Advertising related experience and/or training is preferred.
  • Language Skills
  • Ability to read and interpret documents such as safety rules and regulations, operating and maintenance instructions, and procedure manuals.
  • Mathematical Skills
  • Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret graphs.
  • Reasoning Ability
  • Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.
  • Computer Skills

Marketing Team

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