Marketing Specialist

Denison, TX (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own local occupancy by driving field outreach, referral relationships, and end-to-end pipeline execution while protecting premium-rate integrity and coordinating brand-aligned campaigns and events for community growth.

  • Field & referral ecosystem: engage discharge planners and referral sources to generate qualified moves.
  • Pipeline ownership: manage inquiries through move-in with consistent reporting and rate protection.
  • Local marketing & events: build a coherent digital presence and plan community events in partnership with leadership.

Job Description

Responsibilities

  • Fill beds at premium private-pay rates.
  • Build referral relationships.
  • Manage the prospect pipeline from inquiry to move-in.
  • Protect rate integrity.
  • Drive local digital presence.
  • Coordinate with leadership on paid campaigns and brand consistency.
  • Plan and execute community outreach events.
  • Report weekly on pipeline metrics.

Requirements

  • Experience in senior living, home health, hospice, or healthcare marketing and sales.
  • You understand the referral ecosystem and you know what a discharge planner needs to hear.
  • A bias toward action. This is a lease-up. We are not looking for someone to build a 90-day strategic plan. We are looking for someone who will be in the field this week, knocking on doors, scheduling lunches, and booking tours.
  • Comfort selling at a premium price point. This is not the cheapest option in the market. It is the best option for families who want boutique, high-touch care in a real home. You need to believe that, articulate it, and close on it.
  • Comfort with both the field and the screen, genuine care for seniors and their families.

Benefits

  • Medical, dental, and vision insurance (company covers 60% of the employee premium).
  • 15 days PTO plus 7 paid holidays.
  • Mileage reimbursement at the IRS standard rate for all field travel.
  • $75/month cell phone stipend.
  • $1,500/year professional development budget for conferences and certifications.
  • Direct access to ownership, real decision-making authority, and a clear path to a larger role as the portfolio grows.
  • Flexible scheduling.
  • Mileage reimbursement.
  • $75/month cell phone stipend.
  • Same commission and bonus structure as full-time. Path to conversion to full-time with benefits as the portfolio grows.

Learntastic

Effective learning underpins all social growth. Learntastic offers world class, effective and expert led courses to power your future by harnessing technology. It’s one of the most trusted all-in-one platforms for regulatory approved online training and certificationWe strive to create extraordinary learning experiences through immersive course materials. Our in-demand skill courses intend to create a greater impact on the future of learning globally. Our wide range of solutions cater to individuals and organizations and can be learnt at one’s own pace. We have certified over 1 million students so far.

72 employees (17 in marketing)

Traffic Signals

Monthly Visitors
25.9K
Traffic Source Mix
Search
44.2%
Direct
18.9%
Referral
4.2%
Social
4.2%
Paid
28.4%

Headcount Trend

Current headcount: ~72

Marketing Team

Marketing Team Size
14 (19% of company)
Median Career Experience
8 years
Median Tenure
0.6 years