Marketing Specialist

Saint Paul, MN (On-site)

$58K/yr – $85K/yrMid Level3+ years expFull time

Posted 3 hrs ago

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Job Summary

Own and drive marketing campaigns from planning through execution, collaborating with leadership and cross-functional partners to deliver measurable results.

  • Lead campaign planning and execution
  • Collaborate with marketing leadership and stakeholders
  • Analyze data to optimize campaigns

Job Description

Responsibilities

  • The ideal candidate must be commutable to our Center City, MN or St. Paul, MN locations.***
  • As a Marketing Specialist, you’ll collaborate directly with marketing leadership, managers, and cross-functional business stakeholders to bring campaigns to life and drive measurable results.
  • You’ll support and lead marketing initiatives—coordinating complex campaigns, independently managing projects, and ensuring alignment with strategic priorities. This role is highly collaborative and stakeholder-facing, requiring presenting ideas, incorporating feedback, and driving alignment across teams.
  • With guidance from marketing leaders, you’ll be empowered to explore new approaches, solve problems creatively, and make a meaningful impact on our brand and business outcomes.
  • Campaign Planning
  • Campaign Execution
  • Campaign Administrative Support

Requirements

  • Bachelor’s Degree or 3+ years relevant experience in B2B or B2C marketing
  • Experience across digital and traditional marketing channels including but not limited to: print; email; social; website; SEO, and paid advertising
  • Strong measurement and analytical skills to prepare and create reporting for data collection and analysis
  • Excellent oral and written communication skills
  • Comfort leveraging AI tools in marketing campaign execution and administrative support
  • Self-starter, effective time management and ability to manage multiple projects at once
  • Ability to manage timelines, deliverables, and cross-functional collaboration
  • Experience planning, executing, and analyzing marketing campaigns.
  • Excels at problem solving, approaching problems in multiple ways and calm under pressure
  • Technical proficiency and knowledge in Microsoft Office (Word, Excel, Outlook, PowerPoint)

Preferred

  • Bachelor’s Degree in marketing
  • Knowledge of graphic programs such as Canva, Adobe Creative Suite

Benefits

  • Competitive Health, Dental and Vision Plans
  • Retirement savings plan with employer match
  • Paid time-off
  • Tuition reimbursement
Hazelden Betty Ford Foundation logo

Hazelden Betty Ford Foundation

4.0 Glassdoor

The Hazelden Betty Ford Foundation is the nation's largest nonprofit treatment provider, with a legacy that began in 1949 and includes the 1982 founding of the Betty Ford Center. With 17 sites in California, Minnesota, Oregon, Illinois, New York, Florida, Massachusetts, Colorado and Washington, the Foundation offers prevention and recovery solutions nationwide and across the entire continuum of care for youth and adults. The Foundation includes:•the nation's largest recovery publishing house•a fully-accredited graduate school of addiction studies•a dedicated addiction research center•intensive educational programs for medical students and professionals•community and school-based prevention programs and services•unique family and children’s programs•an influential institute for recovery advocacy and policyDiversity, Equity and Inclusion at the Hazelden Betty Ford FoundationOur collective ability to meet the challenges of today and thrive in the future is directly connected to having a diverse workforce, an inclusive culture, a strong presence in diverse communities, and the provision of culturally responsive care. To that end, in early 2019, the Hazelden Betty Ford Foundation embarked on a strategic and sustainable journey for change in procedures, decision-making processes and the allocation of resources.Learn more about what we are doing to affect long-term, sustainable change. https://www.hazeldenbettyford.org/about-us/diversity-equity-inclusionDo Meaningful WorkInterested in learning more about what it's like to work at Hazelden Betty Ford? Learn more from some of our current employees: https://www.youtube.com/playlist?list=PLfBfcXEyM_XO_jDB4PC2vZZX9H7OOBuCySearch our current job openings and join our team today: https://www.hazeldenbettyford.org/about-us/support/careers

Founded in 1949
Center City, Minnesota, USA
1.4K employees (70 in marketing)
76% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
326.4K
Monthly Google Ads Budget
$281.3K
Traffic Source Mix
Search
56.4%
Direct
38.4%
Referral
4.1%
Social
0.7%
Paid
0.3%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
60 (4% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$8.1M
Last Raise
$50K
Grant, 3 years ago

Funding History

  • Jun 2023
    Grant • $50K
  • Jul 2022
    Grant • $8M

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