Marketing Specialist

West Valley City, UT (On-site)

$55K/yr – $60K/yrMid Level1+ years expFull time

Posted 2 months ago

Job Summary

Own integrated marketing to build online visibility and drive leads for a garage-door services business, blending digital campaigns, local listings, paid media, and data-driven optimization across channels.

  • Growth & Digital Campaigns: Drive cross-channel campaigns (social, email, and search); create web/social content; and optimize site SEO to grow reach and conversions.
  • Local Presence & Advertising: Manage Google Business Profile and local listings, monitor reviews, and execute paid media to boost local visibility and traffic.
  • Analytics, Collaboration & Optimization: Analyze campaign data, report insights, and coordinate with management and vendors to align marketing with business goals.

Job Description

Responsibilities

  • Digital Marketing: Develop and execute digital marketing campaigns across various platforms, including social media, email, and search engines (SEO/SEM).
  • Digital Marketing: Create engaging content for website, social media, and email marketing.
  • Digital Marketing: Monitor and analyze campaign performance using analytics tools, providing regular reports and recommendations for optimization.
  • Digital Marketing: Manage and optimize website content for improved SEO performance.
  • Local Business Listings Management: Manage and optimize A+ Garage Doors' Google Business Profile (formerly Google My Business) and other local business listings.
  • Local Business Listings Management: Ensure accurate and up-to-date business information, including hours, contact details, and services offered.
  • Local Business Listings Management: Monitor and respond to customer reviews and ratings.
  • Local Business Listings Management: Implement strategies to improve local search visibility and drive traffic to the business.
  • Media Buying: Plan and execute paid advertising campaigns on platforms such as Google Ads, social media advertising, and local advertising outlets.
  • Media Buying: Research and identify target audiences and optimal advertising channels.
  • Media Buying: Negotiate advertising rates and manage advertising budgets effectively.
  • Media Buying: Track and analyze campaign performance, providing insights and recommendations for optimization.
  • Market Research & Analysis: Conduct market research to identify trends, competitor activities, and customer preferences.
  • Market Research & Analysis: Analyze data to measure the effectiveness of marketing campaigns and identify areas for improvement.
  • Market Research & Analysis: Provide insights and recommendations to support strategic marketing decisions.
  • Collaboration: Work closely with the management team to align marketing efforts with business goals.
  • Collaboration: Collaborate with external vendors and agencies as needed.
Guild Garage Group logo

Guild Garage Group

Guild Garage Group is a family of garage door brands, and we are actively looking to partner with owners of industry-leading companies. We invest in companies with strong management teams and cultures to create unmatched growth opportunities for them. We retain the employees and management teams of the companies we partner with, and provide them with the resources and processes they need to better serve their customers, employees, and communities.

Founded in 2023
New York, New York, USA
42 employees (3 in marketing)

Salaries

Posted range

$55K/yr – $60K/yr

Taken straight from the job posting.

See all Guild Garage Group salaries

Marketing Team

Marketing Team Size
2 (5% of company)

Funding

Total Funding
$35M
Last Raise
$35M

Funding History

  • Mar 2024
    GGG I • $35M

Traffic Signals

Monthly Visitors
2.5K
Traffic Source Mix
Search
32.9%
Direct
44.9%
Referral
8.3%
Social
11.9%
Paid
1.6%

Headcount Trend

Current headcount: ~44

Recent News

Guild Garage Group logo

Marketing Specialist

Guild Garage Group · West Valley City, UT · On-site