Responsibilities

• Develop, create, and manage engaging content across social media platforms, including Facebook, Instagram, LinkedIn, and other emerging channels.
• Create graphics, videos, reels, and photography that showcase residents, team members, events, and organizational culture.
• Maintain a consistent brand voice and visual identity across all marketing channels.
• Monitor social media engagement and respond to comments and messages as appropriate.
• Travel to campuses and events to capture photos and videos.
• Create short-form video content for social media, recruitment, admissions, and community engagement campaigns.
• Maintain an organized library of marketing assets and content.
• Support marketing initiatives for admissions, recruitment, new services, events, and community outreach programs.
• Coordinate press releases, media outreach, and follow-up marketing efforts for organizational announcements and special events.
• Assist in developing marketing campaigns that increase awareness of Nye's services and employment opportunities.
• Track and report key performance metrics, including social media engagement, audience growth, and campaign effectiveness.
• Utilize data and insights to recommend improvements and enhance marketing performance.
• Promote community events, campus activities, and organizational initiatives.
• Attend events as needed to capture content and support marketing efforts.
• Collaborate with campus leaders to identify and highlight meaningful resident and employee stories.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, Graphic Design, or a related field is preferred.
• Recent graduates are encouraged to apply!
• Social media content creation and management
• Photography and videography
• Graphic design and visual storytelling
• Copywriting and content development
• Strong written and verbal communication skills
• Project management and organizational skills
• Ability to manage multiple priorities and deadlines
• Creative thinking with strong attention to detail

Benefits

• Competitive benefits package including low premiums, short-term disability, long-term disability, HSA contribution matching, 401(k) with company match, and more!
• Competitive wage scales and tuition reimbursement and scholarship programs of up to $3,000 per year.
• Financial wellness and freedom through access to your earned wages prior to your pay date!
• A great culture where we live out our mission "to celebrate life in environments we create by delivering exceptional service and superior value through innovative leadership in personalized care."