Marketing Specialist

Elizabeth, NJ (On-site)

$80K/yr – $90K/yrMid Level3+ years expFull time

Posted 1 month ago

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Job Summary

Own multi channel campaigns and social programs for transportation and logistics services, align with sales enablement, and ensure brand consistency across events, content, and website.

  • Integrated campaigns: Lead cross channel programs including digital, print, events, and partnerships to drive awareness and leads.
  • Social and website: Manage social strategy, content calendar, site updates, and SEO aligned content with internal and external partners.
  • Sales enablement and events: Create sales collateral, case studies, presentations, and oversee sponsorships, trade shows, and customer events.

Job Description

Responsibilities

  • Develop and execute integrated marketing campaigns to promote transportation, warehousing, logistics, and supply chain services.
  • Manage the company’s social media strategy, content calendar, and digital communications across platforms including LinkedIn and Facebook.
  • Analyze campaign performance and provide recommendations to improve engagement, lead generation, and brand awareness.
  • Coordinate and oversee company sponsorships, trade shows, conferences, customer events, golf outings, and promotional activities.
  • Lead website content updates and collaborate with internal and external partners on website enhancements and SEO initiatives.
  • Design and manage digital and print marketing materials aligned with company branding and strategic objectives.
  • Partner with Sales leadership to create presentations, proposals, customer-facing materials, case studies, and promotional collateral.
  • Manage marketing projects and timelines, ensuring deliverables are completed on schedule and within budget.
  • Support business development initiatives through market research, competitive analysis, and lead-generation activities.
  • Draft and coordinate press releases, company announcements, and external communications.
East Coast Warehouse & Distribution logo

East Coast Warehouse & Distribution

East Coast Warehouse & Distribution is proud to be a preeminent leader of integrated temperature-controlled logistics services to the food and beverage industry. Its state-of-the-art facilities strategically located along the East Coast near the Ports of New York / New Jersey, Philadelphia, Baltimore and Savannah, allow for us to uniquely service the import and export needs for clients. East Coast Warehouse's comprehensive approach, combined with strong corporate values and an unwavering commitment to customer service, is why it boasts many of the world's most recognizable food and beverage brands as customers, and why it has an average employee tenure of nearly 20 years.East Coast Warehouse offers a full range of strategic 4PL services, including: - Drayage of import & export containers - Food grade & certified organic temperature-controlled warehouse capabilities & distribution management - Public & private refrigerated warehousing - Bulk warehousing - Cross docking - Full technology functionality, including EDI, RF, RFID, bar-code labeling & web-based inventory management systems - Supply chain optimization business reviews with KPI reports - Co-pack / re-pack capabilities - Full service managed transportation, including temperature-controlled regional and nationwide truckload (TL), temperature-controlled regional and nationwide less than truckload (LTL), truckload brokerage, dedicated contract carriage, direct store delivery & final mile delivery - Expedited U.S. Customs & Border Protection Exam services - USDA & FDA inspections - Intermodal services, including rail & rail/truck load trans load - Inventory services, including inventory management, vendor managed inventory, inventory/cross accounting & multi-vendor consolidation

Founded in 1957
Elizabeth, New Jersey, USA
245 employees

Traffic Signals

Monthly Visitors
7.9K
Monthly Google Ads Budget
$178
Traffic Source Mix
Search
31.1%
Direct
45.7%
Referral
8.5%
Social
12.9%
Paid
1.5%

Headcount Trend

Current headcount: ~245

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