Marketing Specialist for Certified SC and Related Programs

Columbia, SC (On-site)

$52K/yr – $72K/yrMid LevelFull time

Posted 7 days ago

Job Summary

Own member engagement and branding program administration, drive marketing strategies, and ensure compliance and data integrity while collaborating across SCDA programs and events.

  • Lead member recruitment and outreach for SCDA branding programs
  • Develop and execute marketing campaigns, websites, and branded merchandise
  • Coordinate SEWE involvement and cross-program partnerships

Job Description

Responsibilities

  • Support existing members and recruit new members for SCDA branding programs through outreach, site visits and events.
  • Develop strategies to advance SCDA branding efforts, including marketing campaigns, websites, branded merchandise and more.
  • Inspect and verify compliance of members with all rules and requirements of Certified SC programs, including Certified SC Grown, Certified SC Product, and Fresh on the Menu.
  • Maintain member data.
  • Serve as the point of contact for the SC Specialty Food Association to include attending board meetings and coordinating an annual membership meeting.
  • Work collaboratively with programs including Market Development, Communications/Events, and Commodities to develop new market opportunities for SC agriculture and exposure for Certified SC brand programs and information.
  • In conjunction with Event Director, manage SCDA's involvement in the Southeastern Wildlife Expo (SEWE) to include recruitment of Certified SC vendors, SC Specialty Food vendors, and set-up and overall design of the program.

Requirements

  • Bachelor's degree in marketing or agricultural studies and three (3) years relevant experience in marketing or promotional programs or an Associate's degree in marketing or agricultural studies and five (5) years relevant experience in marketing and promotional programs.
  • Valid state driver's license and ability to drive a motorized vehicle.

Preferred

  • A bachelor's degree in marketing, agricultural studies, business administration, or a related field and three (3) years of experience in marketing agricultural products.
  • Working knowledge of agriculture and/or South Carolina's agribusiness industry.
  • Prior board management experience.
  • Two years’ budget management experience.
  • Experience planning meetings to include Board meetings.
  • Prior public speaking/communication experience.
  • Membership recruitment/retention for industry related associations.

Benefits

  • Generous State benefits to include retirement, health, vision, dental and life insurance.
  • Premium for BCBS State Standard Plan for employee only coverage is less than $100/month!
  • Premium for BCBS State Standard Plan for full family coverage is only $307/month!
  • 13 paid holidays; generous annual and sick leave accruals.
  • Up to 6 weeks paid parental leave.
  • Employee Assistance Program
  • Free counseling sessions for employees and household members
  • Free Life Management Services (legal, financial, and more)
  • The state of South Carolina offers eligible employees generous benefits, including health and dental insurance; retirement and savings plan options; and paid vacation and sick leave. Plus, work-life balance programs such as telecommuting and flexible work schedules are available to employees of some state agencies.
  • Eligible employees may enroll in health insurance, which includes prescription coverage and wellness benefits. Other available insurance benefits include dental, vision, term life insurance, long term disability and flexible spending accounts for health and child care expenses.
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State of South Carolina

Why do more than 5 million people call South Carolina home? The answer is easy. From the beach to the mountains, the Palmetto State offers something for everyone. Sunny summers and mild winters allow residents to experience the outdoors year-round.The state has eight metropolitan areas, including Anderson, Charleston, Columbia, Florence, Greenville, Hilton Head, Myrtle Beach and Spartanburg. Great universities and colleges, minimal commute times and friendly people make South Carolina the ideal place to build your future.

Founded in 1910
USA
7.3K employees (32 in marketing)

Salaries

Posted range

$52K/yr – $72K/yr

Taken straight from the job posting.

See all State of South Carolina salaries

Marketing Team

Marketing Team Size
20 (0% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
3.7M
Monthly Google Ads Budget
$34
Traffic Source Mix
Search
52.2%
Direct
41.3%
Referral
5.6%
Social
0.4%
Paid
0.4%

Headcount Trend

Current headcount: ~7.3K

Recent News

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Marketing Specialist for Certified SC and Related Programs

State of South Carolina · Columbia, SC · On-site