Responsibilities

• Executes marketing strategies to drive engagement and sales for Century Complete’s new home communities.
• Work with the Marketing Director and Marketing Managers to execute region marketing plans and budget.
• Maintain brand standards for Century Complete’s digital front porch, including Thursday lot release, digital presence review photo additions, banner updates for online syndicators, and overall troubleshooting and website ticket requests.
• Support the creation of creative briefs for the corporate marketing team to create deliverables supporting marketing campaigns and community sales needs.
• Submit Creative Briefs for promotional landing pages and maintain the Division’s presence on CenturyCommunities.com.
• Manage marketing collateral requests from the on-site sales teams, monitor CMP Marketing’s inbox, and distribute marketing tasks per region owner.
• Manage Century Complete’s promotional item inventory, ordering, shipping, and approval process.
• Provide direction to vendors for permanent and temporary signage.
• Coordinate division-specific social media account posts, working with the Content Specialist. Act as the social media liaison for Marketing and Regions.
• Special marketing project implementation, including new marketing tactics and add-on digital campaigns through syndication partners.
• Schedule targeted e-blasts through (CRM system), maintaining marketing strategic plan timeline.
• Meet with Century Complete Marketing Account Managers to ensure deliverables and scheduling objectives are met.
• Support the planning and executing of special events, including new community grand openings, re-launch events, and Realtor events.
• Maintain vendor relationships.
• Coordinate interior and exterior photography of new communities for use in company marketing materials including social media, eblasts, and the website.
• May attend industry-specific events, expos, etc., and new community grand openings and events.
• Perform other duties as needed or assigned.

Requirements

• Previous residential homebuilding Marketing experience is strongly preferred.
• Knowledge of sales and marketing concepts.
• Strong verbal and written communication skills.
• Ability to operate in a high-energy, high-intensity, rapidly evolving environment.
• Data-driven with strong analytical skills.
• Up to date with the latest trends and best practices in online marketing and measurement.
• Ability to maintain effective working relationships with customers, contracted agencies and workers, other employees, and supervisory personnel.
• Excellent organizational skills and detail-oriented.
• A Bachelor's degree in Marketing or Communications or a related field is preferred.
• A minimum of 3 years of Marketing experience.