Marketing Specialist - Americas

Responsibilities

• Execute high-impact marketing and lead-nurturing initiatives that promote focus strategies, engage target audiences, and support business growth
• Implement and distribute campaigns across email, paid media, LinkedIn, search engine marketing, websites, and other digital channels
• Coordinate the planning and execution of proprietary and sponsored events, including roadshows
• Own the timely production of collateral, including sales ideas, website and social media content, videos, infographics, and email communications
• Collaborate with Sales and client service on campaign distribution, lead follow-up, and clear reporting of marketing activity and outcomes
• Exploring new technology offerings to help reduce costs, increase productivity and enhance ROI to the business overall
• Identify opportunities to evolve formats, content, and delivery in response to client needs and market trends
• Partner with global teams, including: content, editorial, creative, digital, investments, agencies, and compliance teams to deliver cohesive, high-quality marketing materials
• Track campaign performance and implement engaging reporting structures against established KPIs, analyze results, and provide actionable recommendations to improve marketing effectiveness
• Generate ideas and deliver new and innovative ways of promoting BNPP AM and our capabilities

Requirements

• Minimum of 1 to 3 years of marketing experience, preferably within asset management or financial services
• Bachelor’s degree required
• Proficiency in Spanish or Portuguese a plus
• Excellent writing skills
• Strong interest in data and the ability to use insights to inform decisions
• Strategic thinker with a hands-on, execution-focused approach
• Exceptional attention to detail and commitment to high-quality work
• Entrepreneurial mindset, intellectual curiosity, and a proactive approach to problem-solving
• Desire to work in a collaborative, positive, and energized, team-oriented environment

Preferred

• Familiarity or strong desire to learn marketing automation, CRM systems and emerging trends in asset management
• Proficiency in Spanish or Portuguese a plus

Benefits

• Dynamic career opportunities across the globe
• Volunteering initiatives to support our local communities and connect with our colleagues.
• The opportunity to contribute to our award-winning Sustainability efforts and join our community of Future Makers
• Access to a robust wellbeing program including mental health support and resources.
• An award-winning online learning and development platform
• Hybrid working
• A diverse and inclusive working environment where you can be your authentic self.