Marketing Events Specialist - Americas

Boston, MA (Unknown)

$70K/yr – $85K/yrMid Level3+ years expFull time

Posted 12 days ago

Job Summary

Own the Americas events calendar and lead end-to-end planning and execution of trade shows, conferences, and in-person programs to drive pipeline, engagement, and ROI.

  • Own planning and execution across events aligned to marketing and business priorities
  • Collaborate with Sales on engagement, staffing, and post-event follow-up
  • Track budgets and measure event performance to inform future investments

Job Description

Responsibilities

  • Research, develop, and execute an engaging Americas events calendar aligned to marketing and business priorities
  • Own end-to-end planning and execution of Onshape's participation in trade shows, conferences, technology events, executive programs, and other in-person experiences across the Americas
  • Identify new event opportunities, providing recommendations based on audience fit, business objectives, cost, and expected impact
  • Manage all aspects of event execution, including registration, sponsorships, booth requirements, shipping, vendors, staffing, speaking opportunities, promotion, and post-event follow-up
  • Coordinate event communications and deliverables across internal teams and external partners, ensuring stakeholders have visibility into upcoming programs, deadlines, and responsibilities
  • Partner with Sales on event objectives, target account engagement, staffing, pre-event activation, and post-event lead follow-up
  • Manage event budgets and track spend to ensure programs are delivered within budget
  • Track, analyze, and report on event performance, including attendance, engagement, leads, opportunities, pipeline contribution, ARR, and ROI; identify insights to inform future event investment
  • Coordinate event programming and speaker logistics, including session submissions, speaker communications, deadlines, presentations, and onsite requirements

Requirements

  • 3+ years of experience in B2B event marketing, preferably in a technology or SaaS environment
  • Experience planning and executing industry tradeshows, conferences, meetups, and other in-person events
  • Experience with CRM, marketing automation, event management, and lead retrieval platforms; Salesforce experience preferred
  • Strong project management, organizational, and attention-to-detail skills with the ability to manage multiple events and priorities simultaneously
  • Excellent communication and cross-functional collaboration skills
  • Experience managing event budgets and measuring event performance
  • Willingness to travel regularly throughout the Americas

Benefits

  • medical, dental and vision insurance
  • paid time off and sick leave
  • tuition reimbursement
  • 401(k) contributions and employer match
  • flexible spending accounts
  • life insurance
  • disability coverage
  • commuter subsidy
  • employee share purchase program (ESPP), discounted PTC stock
  • equity programs

PTC

4.1 Glassdoor

PTC (NASDAQ: PTC) unleashes industrial innovation with award-winning, market-proven solutions that enable companies to differentiate their products and services, improve operational excellence, and increase workforce productivity. With PTC, and its partner ecosystem, manufacturers can capitalize on the promise of today’s new technology to drive digital transformation. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran statusCopyright 2025 PTC Inc. and its Licensors. All Rights Reserved

Founded in 1985
Boston, Massachusetts, USA
8.1K employees (384 in marketing)
85% recommend to a friend
83% CEO approval

Salaries

Posted range

$70K/yr – $85K/yr

Taken straight from the job posting.

See all PTC salaries

Marketing Team

Marketing Team Size
262 (3% of company)
Median Tenure
12.8 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
1.1M
Traffic Source Mix
Search
56.5%
Direct
35.1%
Referral
6%
Social
1.6%
Paid
0.7%

Headcount Trend

Current headcount: ~8.1K

Marketing Events Specialist - Americas

PTC · Boston, MA · Unknown