Responsibilities

• Digital Marketing: Schedule social media ads and posts across clinic pages, ensuring precise launch dates and tracking.
• Monitor and respond to comments on pages in coordination with the dental practice managers.
• Serve as the primary administrator for all clinic-level social media accounts; implement and oversee content approval workflows to ensure brand consistency, tone, and compliance across 40+ locations.
• Draft high-quality captions for social media content tailored to local clinics.
• Partner with the videographer to identify and implement social media trends and creative ideas through skilled coordination.
• Review campaign results to suggest data-driven improvements.
• Monitor, track, and draft timely, professional responses to online reviews across all clinic locations, ensuring brand consistency and patient satisfaction. Generate reports for management regarding patient satisfaction.
• Generate monthly digital ad spend reports across all clinic ad accounts.
• Develop and present recurring marketing performance reports to the Marketing Director and clinic leadership, highlighting trends in patient acquisition, social engagement, and ad spend efficiency.
• Production & Logistics Coordination:

Requirements

• Education: Bachelor’s degree in Business, Marketing, Communications, Public Relations, or equivalent experience
• Experience & Skills:
• Exceptional written and verbal communication skills with the ability to collaborate effectively with clinic staff and external vendors.
• Ability to write clear, engaging, and professional social media copy.
• Proficiency in Facebook Business Manager (Ads Manager) and project management platforms (e.g., Trello, Sprout Social).
• Strong organizational skills with a proven track record of managing multiple orders and complex projects.
• Comfortable shifting focus between digital scheduling and physical inventory/logistics.