Marketing Programs & Communications Specialist II

Responsibilities

• Support sales programs, dealer initiatives, customer benefit programs, and sales enablement efforts through effective communication, coordination, and administration.
• Administer dealer and customer programs, including Pro Partner support, customer data management, and program documentation.
• Coordinate vendor and customer co-op programs, including claim tracking, documentation, reporting, and communication to maximize available funding opportunities.
• Coordinate the execution of marketing campaigns, promotions, product launches, customer communications, and branch initiatives across multiple channels.
• Maintain marketing assets, project trackers, campaign calendars, customer records, and related documentation to support organized and efficient execution of marketing initiatives.
• Plan and coordinate customer training programs, branch events, promotional events, sponsorships, and related communications, including logistics, registrations, and post-event follow-up.
• Collaborate with Technical Support & Training to coordinate schedules and maintain consistent, branded training materials and communications.
• Compile and maintain data related to marketing campaigns, events, customer programs, and sales support activities; assist with reporting, dashboards, and performance summaries.
• Collaborate with internal stakeholders, including Marketing, Sales, Branch Operations, Technical Support & Training, vendors, and external partners to support successful execution of business initiatives.
• Perform other duties as assigned.

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field preferred; equivalent experience may be considered in lieu of a degree.
• 3+ years of experience in marketing coordination, communications, sales support, program administration, event management, or a related role preferred.
• Strong written and verbal communication skills with excellent organizational, project management, and multitasking abilities.
• Ability to manage multiple priorities, analyze information, and communicate effectively across internal and external stakeholders.
• Proficiency in Microsoft Office Suite (Outlook, Excel, PowerPoint, and Word).
• Experience with platforms such as SharePoint, Teams, Prophet 21, MyRheem, Cvent, Constant Contact, CRM systems, or similar business applications is a plus.
• Experience in HVAC, wholesale distribution, manufacturing, or other B2B environments preferred.

Preferred

• Core Competencies - Driven: Takes ownership of responsibilities and consistently delivers high-quality work while managing multiple priorities and deadlines. - Collaborative: Partners effectively across Marketing, Sales, Branch Operations, Technical Support & Training, and external partners to support successful execution of programs and initiatives. - Resourceful: Demonstrates initiative, adaptability, and problem-solving skills in a fast-paced environment. - Detail-Oriented: Maintains accuracy and organization across communications, programs, events, co-op administration, and reporting. - Customer-Focused: Delivers responsive support and positive experiences for internal teams, customers, and business partners. - Independent: Works proactively with minimal supervision while maintaining strong communication and accountability.