Marketing Program Manager - Game Pass

Responsibilities

• Program management of integrated marketing campaigns and deliverables in concert with a variety of internal and external partners.
• Program management of cross-team communications to track progress on key milestones and accountabilities to ensure on-time, on-budget execution of campaigns.
• Development of workbacks, processes, and procedures to enable seamless and coordinated execution of campaigns across teams and channels.
• Drafting campaign briefs that clearly articulate strategy, vision, and direction.
• Participate in creative lead activities, to ensure creative development aligns with overall campaign strategy and direction.
• Development of campaign toolkits that provide messaging and creative guidance.
• Actively monitoring campaign performance and proactively addressing areas for improvement and standardization of the go-to-market approach.
• Integrate with key business stakeholders to ensure campaigns land in the organization and are executed appropriately.
• Present as needed to business teams, internal partners, and others to expose new key learnings and recommendations.
• Provide weekly metrics of success on business and highlight key issues as appropriate.
• Work continuously to improve the overall marketing collateral library.

Requirements

• 3+ years of integrated marketing, advertising, brand, and campaign development experience, with or for an agency or in-house team, preferably in gaming, or entertainment industries.
• An avid gamer – particularly knowledgeable about PC, console, and gaming trends.
• Successful track record of developing integrated campaigns for console gaming services or a similar consumer entertainment product.
• Proven foundation in program management including the ability to lead, organize and prioritize multiple projects and requests simultaneously.
• Proven ability to effortlessly manage an entire content lifecycle in a deeply collaborative setting.
• Forward thinker who can manage current executions, while planning 4-6 months out for future campaigns.
• Proven ability to build, track, and execute programs from start to finish independently under rapidly changing priorities.
• Critical time management skills for all owned tasks including project management of timelines/deliverables for others.
• A strong drive for results, with a proven track record, often delivering under tight deadlines.
• Proven ability to think strategically and creatively, while maintaining great attention to detail, internal quality control, and best-in-class creative outcomes.
• In depth understanding how content scales effectively across digital channels.
• Excellent editorial abilities (PowerPoint) when outlining new processes, summarizing campaign results, presenting to varied audiences with a focused attention to detail (editing, QA, copy).
• Minimum Experience: Mid-level

Preferred

• Bonus: Expertise in B2C subscription and service-based lifecycle marketing funnel.

Benefits

• Medical, dental, vision, basic life/AD&D, long-term disability, and employee assistance programs
• Additional voluntary benefits like short-term disability plans and health coverage for dependents
• 401(k) & HSA
• Competitive PTO plan
• 12 paid holidays throughout the calendar year, plus additional floating holidays
• EEO & DEI: TenGun is an equal opportunity employer. In accordance with anti-discrimination law, it is the purpose of this policy to effectuate these principles and mandates. TenGun prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. TenGun conforms to the spirit as well as to the letter of all applicable laws and regulations.
• The company reserves the right to modify or change benefits programs at any time, with or without notice.