Responsibilities

• Creates and implements specific marketing programs and market launch plans, etc. and completes a range of general marketing operations (i.e. analyses, campaigns) for an assigned organizational unit or a related product portfolio
• Lead development and execution of marketing strategies specific to interventional pulmonology technologies, with a focus on clinical adoption and market expansion
• Translate clinical data, evidence, and competitive intelligence into compelling messaging, campaigns, and customer-facing programs
• Support the creation of regional and national marketing plans that align with commercial objectives
• Build and nurture relationships with KOLs in interventional pulmonology and thoracic oncology to enable peer-to-peer education, platform validation, and program development
• Partner with clinical stakeholders to understand evolving practice patterns, procedure pathways, and unmet needs
• Develop and manage high-impact educational programs, including webinars, panel discussions, peer exchanges, video content creation and clinical workshops
• Lead strategic event planning for society meetings, customer roundtables, and specialized IP-focused engagements with and without headquarter attendance

Requirements

• Creates and implements specific marketing programs and market launch plans, etc. and completes a range of general marketing operations (i.e. analyses, campaigns) for an assigned organizational unit or a related product portfolio
• Lead development and execution of marketing strategies specific to interventional pulmonology technologies, with a focus on clinical adoption and market expansion
• Translate clinical data, evidence, and competitive intelligence into compelling messaging, campaigns, and customer-facing programs
• Support the creation of regional and national marketing plans that align with commercial objectives
• Build and nurture relationships with KOLs in interventional pulmonology and thoracic oncology to enable peer-to-peer education, platform validation, and program development
• Partner with clinical stakeholders to understand evolving practice patterns, procedure pathways, and unmet needs
• Develop and manage high-impact educational programs, including webinars, panel discussions, peer exchanges, video content creation and clinical workshops
• Lead strategic event planning for society meetings, customer roundtables, and specialized IP-focused engagements with and without headquarter attendance

Preferred

• 10+ years of experience in marketing, market development, or commercial strategy within interventional pulmonology
• experience in lung cancer diagnostics, thoracic oncology, or minimally invasive surgical technologies
• demonstrated success driving adoption of medical technologies through clinical and commercial collaboration
• expertise in presenting clinical data and translating technical concepts into clear, strategic marketing outputs
• proven track record developing KOL programs, educational initiatives, or market activation events in the pulmonary space
• strong ability to manage cross-functional teams, influence diverse stakeholders, and navigate complex clinical environments

Benefits

• medical insurance
• dental insurance
• vision insurance
• 401(k) retirement plan
• life insurance
• long-term and short-term disability insurance
• paid parking/public transportation
• paid time off