Marketing Coordinator, Home Game
Bellota Labs
Redwood City, CA (Remote)
$130K/yr - $170K/yrIn-houseFull-timeMid level3+ years exp.
2 hrs ago
Marketing Performance Manager
Stamford, CT (On-site)
$86K/yr – $152K/yrSenior Level5+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
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Job Summary
Own and drive data-driven performance analytics to optimize multi-channel marketing and GTM effectiveness, turning insights into prioritized actions and tests that lift engagement, leads, conversions, and revenue.
- Performance analytics: track engagement, leads, conversions, and revenue across channels, and surface actionable drivers, risks, and opportunities.
- Experimentation & optimization: design and run multichannel tests to measure incremental growth and campaign ROI.
- Planning & collaboration: partner with marketing, sales, and finance to set annual targets, forecasts, and scenario models.
Job Description
Own and drive data-driven performance analytics to optimize multi-channel marketing and GTM effectiveness, turning insights into prioritized actions and tests that lift engagement, leads, conversions, and revenue.
- Performance analytics: track engagement, leads, conversions, and revenue across channels, and surface actionable drivers, risks, and opportunities.
- Experimentation & optimization: design and run multichannel tests to measure incremental growth and campaign ROI.
- Planning & collaboration: partner with marketing, sales, and finance to set annual targets, forecasts, and scenario models.
Spectrum
Spectrum is a suite of advanced communications services offered by Charter Communications, Inc. (NASDAQ:CHTR), a leading broadband connectivity company available to more than 57 million homes and small to large businesses across 41 states. Founded in 1993, Charter has evolved from providing cable TV to streaming, and from high-speed Internet to a converged broadband, WiFi and mobile experience. Over the Spectrum Fiber Broadband Network and supported by our 100% U.S.-based employees, the Company offers Seamless Connectivity and Entertainment with Spectrum Internet®, Mobile, TV and Voice products. More information can be found at corporate.charter.com.
Traffic Signals
Monthly Visitors
14.7M
Monthly Google Ads Budget
$6.4M
Traffic Source Mix
Search
40.1%
Direct
40%
Referral
15.8%
Social
1.2%
Paid
2.7%
Headcount Trend
Current headcount: ~90.7K
Marketing Team
Marketing Team Size
2,951 (3% of company)
Median Career Experience
13 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
4
People
HR / Recruitment
Marketing Leadership
Sharon Greenwood
VP, Marketing Communications
At the company for 7 years 2 months
Vanessa Sain-Dieguez
Head of Employment Brand | Marketing strategy, Advertising, Brand management
At the company for 7 years 1 month
Barb Riley
Director, Database Marketing & Campaign Operations
At the company for 10 months
Arshiya Kapadia
Director, Content Marketing and Social Media
At the company for 1 year
Funding
Total Funding
$11.4M
Last Raise
$11.4M
Grant, 3 years ago
Funding History
- Sep 2023Grant • $11.4M
- Jan 1992Series Unknown
