Responsibilities

• Strategic Planning: Lead planning for marketing projects, establishing timelines, deliverables, resource needs, and budgets to optimize ROI.
• Workflow Optimization: Manage and optimize workflows, proactively identifying inefficiencies and implementing solutions to keep tasks moving.
• Team Alignment: Facilitate meetings and project reviews to ensure alignment and accountability among internal teams and external freelancers or agencies.
• Execution Tracking: Maintain project calendars and task lists to keep all stakeholders informed and on schedule.
• Brand Integrity: Review packaging, labels, and artwork to ensure brand alignment, compliance, and print-readiness.
• Social & Email Strategy: Collaborate with the creative team to develop cohesive marketing materials, ensuring a uniform brand identity across all channels.
• Internal Requests: Serve as the primary contact for marketing requests from other departments, prioritizing and assigning tasks with clear communication.
• External Partnerships: Manage relationships with vendors, print shops, and influencers to support content execution.
• Sales Support: Develop and adapt marketing collateral and sales presentations tailored to retail buyers and distributors.
• Campaign Execution: Plan and execute omni-channel campaigns, promotions, and seasonal marketing efforts across digital and retail channels.

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Vision insurance